article thumbnail

Medical sales – there is no back to the future

Sales Training Connection

Superimposed on these changes will be significant technological innovations in health care delivery from do-it-yourself biotechnology, to a new generation of surgical robots, to telemedicine and remote healthcare via wearable devices. New winners and losers. This impacts all the players including hospitals, insurance companies and suppliers.

article thumbnail

Sales Leads – How to Tame a Unicorn

Cience

The latter is of great importance because an easily closed deal doesn’t guarantee a happy client. Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. months before coming across a good-fit (which still doesn’t guarantee a purchase).

article thumbnail

The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

The latter is of great importance because an easily closed deal doesn’t guarantee a happy client. Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. months before coming across a good-fit (which still doesn’t guarantee a purchase).