When It Goes Sideways – A Book with Swagger
MAY 6, 2020
It turns out that since that was recorded, he has written a new book you will want to grab. It’s called When It Goes Sideways , a book with swagger. I am going to let you read the book, and certainly listen to the podcast, but this is a guide for the current times, and how to sell at the best and worst of times. This book weighs a lot more than 50 pages, and if you use it as a field guide, as a manager or a rep, you can continue to focus it on all elements of your selling.