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Book notes: No Forms. No Spam. No Cold Calls.

Sales 2.0

I’ve been reviewing some key books in sales and marketing to refresh my knowledge of some of the fundamentals to building world-class “revenue engines”. The second book I’m covering is No Forms. Latané’s book covers an area of marketing that I have long wondered about: Should you “gate” or should you not “gate” your content?

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Pick Up the Damn Phone and Have Sales Conversations

No More Cold Calling

You’re the ultimate sales technology—and this is the ultimate sales conversations book. If there ever was a time for real, authentic sales conversations, it’s now. Conversations without pitching—just full-on caring about the other person. Do you know how to have that kind of sales conversations? The phone works.

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What is Conversational Marketing?

Zoominfo

Conversations have always been at the heart of our most authentic relationships. Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. What is conversational marketing? Many people conflate conversational marketing with chatbots.

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Best Sales Books: 55 Top Picks for More Sales Conversations in 2023

Vengreso

I’m not a book reader in general and prefer consuming content in short, small bites. In fact, I find books a little overwhelming at times. Even so, my sales book collection is mounting, thanks to the privilege of hosting Vengreso’s Modern Selling Podcast. What selection process did I use to find the best sales books?

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5 Top B2B Sales Books for 2023

Lead411

5 Top B2B Sales Books for 2023 Keeping up with the newest sales tactics is always a point of emphasis for any successful sales team. This groundbreaking book by Steve Kaplan takes you on a journey through the revolutionary impact AI has on marketing, sales, and customer service!

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New Book! The 60 Second Sales Coach

Keith Rosen

Over 600 Coaching Questions and 40 Critical Conversations Managers Must Master to Develop Sales Champions and Coach More Customers to Succeed. Coaching is simply the language you use in every conversation. Some coaching conversations can even be facilitated using just one simple question.

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3 Books for Selling in Turbulent Times

Alice Heiman

A great and cost-effective way to keep your sales team learning is to have them read the latest sales books. But, which books should they read? F inding great sales books can be overwhelming. When you type “sales books” into Amazon, there are over 100,000 results. . I’m here to help. By Jeff Shore .

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