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Why Effective Sales Prospecting Requires Specificity

SalesFolk

How specific is your “buyer persona,” or “Ideal Customer Profile” (ICP)? . Too often I see sales and marketing leaders defining their buyer personas as “Marketing” or “C-Suite.” How to build solid “Buyer Personas” for more effective sales campaigns. More free Cold Email treats from my sold-out workshop .

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The Art of Sales Negotiation: Close More Deals

Highspot

Here are some effective sales negotiation techniques that will help you build trust with prospects, close more deals , and streamline your sales cycle: 1. Provide Value: Showcase the value of your product or service in addressing the prospect’s specific needs. It’s easy to have tunnel vision and get wrapped up in your proposal.

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STOP using Bullets Points in Cold Emails!

SalesFolk

Do you include bullet points or numbered lists in your sales prospecting emails ? . It’s also fine to have a list in a sales email, once you’ve had a conversation with that sales prospect or opportunity. . ( You can also share it with your colleagues to help them improve their outbound sales prospecting efforts.

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Sales Article about Social Prospecting

Customer Centric Selling

Sales Training Article: How Social Prospecting Helps Forecasting. Register today for a sales training workshop to improve sales performance and increase sales. Connections Your team needs to take more responsibility setting appointments with prospects. The number one way teams are doing this today is through Social Prospecting.

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How to Create a Sales Plan: The Ultimate Guide

Hubspot Sales

Buyer personas. Keep in mind you might have different buyer personas for different products. Run three-day referral techniques workshop. Identify 100 potential prospects and assign tiger team to each. Market conditions. What do your best customers look like? Do they all belong to a specific industry?

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Discovery, Demo, or Disconnect?

DiscoverOrg Sales

The hypothesis above is based on the research and conclusions of four leading sales trainers who shared their findings at the 2015 PipelineDeals Accelerate Sales Conference and Sales Hacker Workshop with Microsoft in Seattle, WA. In fact, a demo without discovery can often leave a prospect feeling left out in the cold.

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What is Lead Nurturing, and How Can It Help You Get More Deals?

Nutshell

Qualifying leads before sending them through to your sales team lets you learn more about your prospects and build deeper connections with them, which often results in more deals. Lead nurturing is the process of building relationships with prospects who aren’t quite ready to purchase your product or service.