article thumbnail

Stop Neglecting Your Most Valuable Sales Channel [Q2 Referral Selling Insights]

No More Cold Calling

Your most neglected sales channel is your existing client base. Truth Bomb: Salespeople All Look Alike to B2B Buyers How do B2B buyers tell one internet security company from another? One insurance broker, attorney, banker, or consultant? Read “ Truth Bomb: Salespeople All Look Alike to B2B Buyers.”)

Referrals 177
article thumbnail

Effective Guide: How to Get Life Insurance Leads

LeadFuze

Whether you’re a seasoned insurance agent or just starting out, knowing how to get life insurance leads is crucial for your success. The process of acquiring life insurance leads can seem daunting amidst the competitive market landscape. This post will provide insights on how to generate effective life insurance leads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Sell Your Products Through Sales Channels

Janek Performance Group

Another way is through channel sales or third-party partners. In fact, according to research cited by McKinsey , current B2B customers use more than ten channels to interact with suppliers. Of course, all channels are not right for all organizations. What Are Sales Channels? What Are Sales Channels?

article thumbnail

Key Account Management is the Secret Weapon for Deal Expansion in the Insurance Sector

Emissary

For example, while many insurance firms are struggling to manage, integrate, and protect gigabytes of data, how well your solution aligns with their roadmap depends on past data initiatives, current tech stack, and risk tolerance. Key Account Management is the Channel for Broadcasting Your Value Across the Account.

article thumbnail

3 Keys to Effective Sales Teams in the Age of the Informed Buyer

Sales and Marketing Management

Even in the B2B space, 74 percent of buyers report doing more than half of their research this way. The key issue may be ease of data analysis from the company perspective, but for these customers, maintaining Health Insurance Portability and Accountability Act compliance or student-grade privacy guidelines is critical.

Buyer 209
article thumbnail

Three Recent Hurricanes Show the Path to More Effective Selling

Understanding the Sales Force

Freddy wrote: “My biggest AHA was really making sure I talked with the owners instead of going to ‘Marketing or IT’ I worked the [Well-Know Manufacturer] channel for 9 years and never once went to the owners first. In my space, that is our buyer and signer.

article thumbnail

Move the Deal Episode 12: Growth for Both: Balancing Direct and Channel Sales with Michael DeRosa

Miller Heiman Group

In the latest episode of Move the Deal , host Greg Moore talks with Michael DeRosa, director of professional development at Travelers Insurance. and internationally who sell through a channel, meaning that customers purchase through independent brokers and agents, who are not employed by Travelers Insurance. Episode Outline. [2:48]