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3 Content Marketing Steps to Achieve Dominant Brand Preference

SBI Growth

Our guest today is Rick Medina, the head of sales channel marketing at Intuit. To follow along, download our 10th annual workbook, How to Make. Today’s show will demonstrate how to earn brand preference by satisfying the information needs of your target prospects.

Workbooks 120
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This Sales Hack Gets Anyone to Call You Back

Shari Levitin

Check out the Selling with Video Workbook to learn more about leveraging the power of video to bring you closer to your customer and nail the sale. Leverage an Omni Channel Approach. Buyers increasingly use multiple channels to research solutions online. Slow Down to Speed Up. What makes their life worth living?

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No More Quotas, No More Commission: Sales Without SDRs

Sales Hacker

What buyer-centric revenue really means. The vision for buyer-centric revenue [15:38]. Our private membership gives you access to like-minded peers, courses through Pavilion University, and workbooks, scripts, and playbooks to accelerate your development. A better way to compensate instead of commission.

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9 Sales Trends to Watch for in 2018

Circleback

ABM has now been there long enough to creep into all aspects of a B2B marketer’s workbook. However, this effort should be directed towards the right channels to reach the intended audience, maintaining the consistency of the message. And amidst a variety of the available channels, social media seems to be getting quite popular.

Trends 20
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The 5 Essential Components of Digital Transformation

DialSource

This data can empower organizations with more accurate buyer personas, audience segments, predictive analytics, and much more. A staggering 57% of the buyers’ journey is happening online. Your digital sales transformation objectives should center around accelerating the buyer journey and improving that experience.