Remove Buyer Remove Incentives Remove Loyalty Remove Software
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A Guide to Building a Referral Network for Your SMB

Act!

Today’s buyers are spoiled for choice when they have to make a purchase decision. A devoted referral network can help you stand out in such a buyer-driven market. Case in point— 89 percent of buyers trust personal recommendations and testimonials from people they know. What are the benefits of a strong referral network ?

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7 proven ways to increase customer engagement (and sales, too)

SalesLoft

It starts the minute a prospect becomes aware of your solution and extends well beyond completing a transaction, culminating in a strong customer relationship and encouraging brand loyalty. Customer engagement is essential for buyers, too, because they want a positive customer experience.

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7 Creative Ways to Bring in More Sales Online

Pipeliner

Create a Buyer Persona To sell effectively, you need to know who you’re selling to. Use this data to build detailed buyer personas, representing your ideal customers. Make an Insanely Easy Check-Out Process A complicated checkout process can lose even the most interested buyers.

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WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

Who is a buyer and who is a customer? And, when and how does a buyer become a customer? The difference is, with the first sale, the business has got a buyer, and when the business makes the buyer come back and buy more, they have got themselves a customer. Giving loyalty bonuses. Referral & Loyalty.

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How to Improve Sales Productivity and Boost Team Efficiency

Nutshell

Higher customer retention rates: With your uber-productive sales reps on the job, your customers will have a more enriched customer experience, instilling trust and loyalty. These techniques could differ vastly from one rep to the next, making managing interactions and buyer journeys tricky. Let’s consider the alternative.

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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. Discounts, offers, loyalty clubs. Targeting based on behavior, location, and other data. Tracking conversations and activities.

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Are You a Bulldog? That’s What It Takes for Women in Sales

No More Cold Calling

The bulldog in question is Amy, director of sales strategy at a large B2B software company. Her goal is to ensure that her buyer has a superior buying, selling, implementation, and consulting experience. “If She’s been there … as a customer of incentive compensation and a lover of performance management.

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