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When prospects say no: Sales recovery for digital marketing agencies

PandaDoc

One of the biggest challenges digital marketing agencies face is both generating leads, and then turning prospects into customers. It’s estimated that only 20% of leads are considered legitimate, and only 5-20% of prospects ever convert. So how do digital agencies respond to prospects that say no? Find out what went wrong.

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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs. Account-based marketing (ABM) is a strategy of making marketing decisions based on the characteristics of target accounts and prospects.

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Account Targeting Strategy: All the Data Points You Need

LeadFuze

Account-based sales programs are built on the foundation of strong relationships between sellers and buyers. There are three types of data that account-based salespeople need in order to succeed: prospect information, business intelligence and product knowledge. Need Help Automating Your Sales Prospecting Process?

Account 52
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The Data Points You Need for an Effective Account Targeting Strategy

Sales Hacker

In the past, managers would give their SDRs free rein to prospect whomever they wanted. These are companies like, Mattermark , DiscoverOrg , Dun & Bradstreet , and Reachforce. Buyer Behavior (Behavioral Data). Buyer behavior data can get a little tricky, but it can also lead to very valuable insights. .

Account 57