Alice Heiman

DECEMBER 12, 2023

Most of those startups were acquired (DataMirror to IBM, Janna Systems to Siebel Systems, then SAP, Watcom to Sybase via Powersoft, to name a few), and I ran big teams at IBM, Siebel, Sybase, and others. 39:07] Cross functional team approach to positioning. [42:45] I led teams at seven successful B2B technology startups.

Siebel 103

Siebel Positioning Banking SAP 103

Miller Heiman Group

OCTOBER 1, 2018

The first major wave of computer-based CRM hit in July 1993, led by Tom Siebel, who designed the landmark on-premise CRM product, Siebel Systems. With limitless data at their fingertips, buyers were now able to do their own research and start making decisions without relying on a sales professional’s expertise.

Siebel 71

Siebel CRM SalesForce Groups 71

Vendor Neutral

JUNE 15, 2021

Join our free webinar to learn what sales approach actually engages buyers and makes them willing to have valuable conversations. Jim spent over 30 years in enterprise software sales and sales management, leading high-performance teams at ADR, CA, Siebel Systems, and HP Software with a focus on value selling.

B2B 59

B2B Siebel Demand Generation Agencies Webinar Metrics 59

Vengreso

DECEMBER 20, 2018

Justin Shriber is Vice President of Marketing for LinkedIn Sales and Marketing solutions, where he helps buyers, sellers, and marketers connect via the world’s largest professional network. Prior to joining LinkedIn, Justin led Product, Sales and Marketing organizations at both startups and large companies such as Siebel and Oracle.

SAP 100

SAP Marketing Ideal Customer Profile Siebel 100

SBI

FEBRUARY 26, 2019

.” More than 90 percent of customers take advantage of Seismic’s integration capabilities, which include: Customer relationship management: Salesforce CRM, Microsoft Dynamics, Sugar CRM, Siebel, CRM. Marketing automation: Marketo, Oracle Eloqua, Salesforce Marketing Cloud. Data vendors: FactSet, Morningstar, Google AdWords.

Eloqua 65

Eloqua Customer Marketo Siebel 65

DialSource

JULY 8, 2020

As stated by Tom Siebel, CEO of C3.ai, Back in 2017, Sales Benchmark Index conducted more than 12,500 buyer surveys, across 19 industries. They concluded that buyers do not want to see you. The end result of that process is still very much attainable, and it will happen, but you’ll need to implement remote strategies to do so.

Inside Sales 69

Inside Sales Scale Outside Sales Face-to-face 69

Partners in Excellence

AUGUST 23, 2015

However, buyers change their perspectives and problems, so what was a valid solution in the past, may be a irrelevant for current requirements. Disruption is where the buyer considers dissimilar alternatives. For example, my friend is solving different transportation/lifestyle problems with his pickup, bikes, and when he uses Uber.

Transportation 48

Transportation Siebel Sports Oracle 48