An Open Letter to Social Sellers Everywhere
Tony Hughes
FEBRUARY 22, 2018
Jill Konrath is a sage when it comes to cataloguing multi-faceted strategies to penetrate new accounts whilst selling to big companies. The 57% statistic on 'buying cycle' by CEB is a bit of a red herring because great sellers know they can uncover demand or even create it in any economy. It's not rocket science.
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