The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why

Hubspot Sales

You can’t manage what you don’t measure. While metrics are important in every aspect of any business, they’re especially critical in sales. Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Let's take a look at what sales metrics are.

B2B Marketing Guide

OutboundView

If you’re a small businesses or startup that is looking for strategies to identify new sales opportunities, this guide is for you. If you’ve proven product/market fit, have your first 10-15 customers, and now want a strategy to scale sales and marketing, this guide is for you. If you’re a company that has just received funding and want to properly allocate resources across sales and marketing, this guide is for you. How much do you spend on sales and marketing?

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38 Most Dynamic Women in Sales (The 2019 Edition)

Sales Hacker

There are tons of roundup articles about top women sales leaders. Most of the time, somebody does a LinkedIn search for “sales leader,” chooses the top 15 profiles with the most followers, and calls it a day. What about the amazing sales leaders who aren’t well-known already? So, we turned to seven sales leaders who have their finger on the pulse of what’s going on with sales: Lori Richardson. Most Dynamic Women Sales Leaders.