Case study: How Zuora drives 60%+ of its growth by outbound, even when accounts need nurturing for years
Close.io
SEPTEMBER 19, 2019
They want everyone across marketing, sales development, and sales to work together on outbound campaigns, without finger-pointing. Marketing creates content for the ZBR team to use and works closely with them to decide which activities get campaign credit. Do lots of territory planning, and a lot of planning per account.
Let's personalize your content