SBI Growth
DECEMBER 23, 2013
When your territory is changed, it opens a lot of questions for Sales Reps. Total revenue potential, changes in quota, expected numbers of new customers are common themes. To answer those questions, we built a Territory Evaluator. Why Territories Change. Fair and balanced territories have their obvious benefits.
Zoominfo
SEPTEMBER 25, 2019
When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.
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Zoominfo
SEPTEMBER 25, 2019
When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.
Zoominfo
JANUARY 11, 2021
Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources, but the marketing campaign as a whole. What is a Customer Profile? The Benefits of Creating Customer Profiles.
SalesforLife
JUNE 27, 2019
What we’ve found in talking to our customers, is that BDRs, SDRs, and account executives are increasingly creating compelling events to drive pipeline creation. If you’re looking to use event campaigning to build pipeline , here are three simple steps that these teams are using that you can adopt for your organization.
Appbuddy
JUNE 9, 2022
When it comes to email, there are many reasons customers may have become disengaged with your brand. That’s why re-engagement campaigns are still widely considered a best practice for competitive email programs. It’s always cheaper to retain existing customers than it is to find new ones.
Zoominfo
DECEMBER 7, 2022
Sales and marketing teams have always sought to understand how target customers work internally. Knowing how and where a customer’s decisions are made can make a world of a difference in how you sell to them, whether it’s prioritizing the right accounts with the right message or pinpointing which contacts to develop relationships with first.
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