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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.

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Uncover the Blind Spots in Your Territory

SBI Growth

When your territory is changed, it opens a lot of questions for Sales Reps. To answer those questions, we built a Territory Evaluator. This downloadable tool helps you evaluate your new territory in relevant terms: Selling time as required to meet quota. Why Territories Change. They allow for better customer coverage.

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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.

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Digital Sales Strategies Using Event Campaigning

SalesforLife

If you’re looking to use event campaigning to build pipeline , here are three simple steps that these teams are using that you can adopt for your organization. If you read our blog, you know that account executives are responsible for building TAM maps for their particular geographic territory.

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Baby Come Back: 5 Tips to Plan a Winning Re-Engagement Campaign

Appbuddy

That’s why re-engagement campaigns are still widely considered a best practice for competitive email programs. Let’s dive deeper into re-engagement campaigns, the value they provide, and tips you can use today to start planning a winning campaign. How to know when it’s time for a re-engagement campaign.

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Where Are Business Decisions Really Being Made?

Zoominfo

With ZoomInfo’s patented natural language processing and machine learning models, salespeople can evaluate company hierarchy information at scale, and with greater speed, to focus account-based campaigns on the ultimate buyers. Once a target becomes a customer, their corporate hierarchy data helps enhance the contract management process.

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Sales Tech Game Changers: How to Improve Campaign Response and Conversion to Pipeline

SBI

Campaign Improvement: Node will surface the people that are most likely to be a fit for your solution, and provide contextual information to improve campaign response and conversion to pipeline. Build data-driven sales territories. Find the people and companies most likely to buy. Conduct prospect research for prospect outreach.