Janek Performance Group

APRIL 2, 2024

Our recent webinar Turbocharging Business Development Strategies introduced measurement at the macrolevel. Analyze trends over time and segment data by customer or territories. A return on investment or ROI analysis can assess the effectiveness of specific marketing campaigns or sales initiatives.

Webinar Metrics 62

Webinar Metrics Top of Funnel Strategy Analysis 62

Zoominfo

JANUARY 11, 2021

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources but the marketing campaign as a whole. What is a Customer Profile?

Ideal Customer Profile 100

Ideal Customer Profile B2B Buyer Persona Top of Funnel 100

Score More Sales

JUNE 3, 2014

C campaign (strategy). Use systems thinking to grow your territory and your team. The resources page at InsideSales offers 27 different campaign strategies – good way to get the brain thinking about new ways to prospect. Analysis – or give something of value – seminar – webinar. O offers.

Inside Sales 234

Inside Sales Lead Rank InsideSales Lead Scoring 234

Allego

OCTOBER 12, 2021

Do you have a campaign strategy, not just running webinars? How do you set territories up? You’ve got to understand what revenue you’re going to get and what budget is needed to get that revenue. What about marketing? Do you have a brand? Where do you get your content from? Who’s writing that content?

Ideal Customer Profile 118

Ideal Customer Profile Webinar Metrics Google Territories 118

SBI

OCTOBER 1, 2014

Act-On’s streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster. Integrate your CRM, webinar management and more, most with one click. Use Act-On for all your online marketing campaigns. Act-On ToolSkool. Aventioninc. Bloomfire ToolSkool. CallidusCloud.

Vendor 139

Vendor Twitter InsideView InsideSales 139

Closer's Coffee

APRIL 23, 2020

Inside sales reps typically leverage tools like phone calls, social media, email campaigns, video conferences, and virtual webinars to connect with potential customers. Moreover, because of their proximity to individual territory markets, they serve as front line info gatherers as it pertains to specific territory buying patterns.

Outside Sales 64

Outside Sales Inside Sales Face-to-face Comparison 64

The Pipeline

APRIL 27, 2011

In today’s video, I go into detail about leaving effective voice mails, how to leverage them and make them a core part of you campaign to win specific buyers. Territory Alignment. Social Buying. Social media. Social Selling. Time Allocation. Time Management. Tongue in cheek. Trigger Events. Voice mail. Walk Away Price.

Pipeline 223

Pipeline Cold Calling Compensation Hiring 223

Close.io

SEPTEMBER 19, 2019

Any Zuora content (books, webinars, articles, events) on why and how the world is shifting toward a subscription economy, and why you don’t want to get left behind. Example signals: Attendees to Room 1 speeches or webinars, articles or interviews, book sales. Do lots of territory planning, and a lot of planning per account.

Outbound 60

Outbound Case Study Ideal Customer Profile Account 60

Sales Hacker

OCTOBER 10, 2019

Examples of transactional objects: Campaigns. Usually people are clear that leads are someone who has shown interest in the product at a particular point in time, and that they come from marketing campaigns. It usually starts with some kind of campaign and ends with an exchange of cash, all managed by teams beyond sales.

Government 58

Government SalesForce Objections Lead Rank 58

DiscoverOrg Sales

MARCH 27, 2017

Tier 1 – Each one gets deep research, a customized plan, personalized content, bespoke campaigns, and lots of one-to-one attention. We know one company where management felt their reps could have 100 named accounts at a time – but they gave each one 150 accounts so the reps wouldn’t feel like their territories were too small.

Account Based Marketing 120

Account Based Marketing Account Top of Funnel Webinar Metrics 120

The Pipeline

APRIL 1, 2011

Take the Long View - See it as a Campaign: Accept that it is going to take multiple messages to get a call back. So plan to make it a campaign. I like the idea of making a campaign out of it. Territory Alignment. Just don’t ramble. We want to leave them hungry the main course. Try to see your voicemail as one in a series.

Pipeline 223

Pipeline Twitter Call-back Cold Calling 223

Chorus.ai

MARCH 5, 2021

By the end of a successful persona build, you should have a very clear picture of your ideal customer(s): their ages, lifestyle attributes, territories, and pain points. PPC campaigns: The old pay-per-click warhorse can still be highly effective ; in PPC, you pay a fee each time one of your ads is clicked. More content?

Top of Funnel 113

Top of Funnel Webinar Metrics Strategy Buyer Persona 113

The Pipeline

JUNE 3, 2011

Get it right, and each of your campaigns can deliver you fresh sales opportunities within days, and sometimes even minutes. Territory Alignment. Go ahead, do it, its good for you and your sales! click here now! Prospecting via email can be wildly rewarding, or incredibly frustrating. Social Buying. Social media. Social Selling.

Pipeline 286

Pipeline Prospecting Twitter B2B 286

The Pipeline

JULY 29, 2011

It’s usually marketing’s job to create campaigns and messaging, and set social media and web strategy. For this reason, outbound reps and marketing should meet to establish vision and strategy and campaign in collaboration towards qualified leads. Territory Alignment. Sales and marketing lead generation tools follow this suit.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

The Pipeline

MARCH 26, 2011

From content creation, to repurposing content, to fully understanding the difference between just executing a drip campaign, to complete nurturing. Territory Alignment. Social Buying. Social media. Social Selling. Time Allocation. Time Management. Tongue in cheek. Trigger Events. Voice mail. Walk Away Price. When Sales Met Marketing.

Lead Nurturing 218

Lead Nurturing Sales Qualified Lead B2B Pipeline 218

Zoominfo

JUNE 3, 2022

Whether it’s data uploaded from trade shows, list buys, or webinar leads, record merging and duplicate prevention logic form an important part of the orchestration process. By showing lead data in the context of a prospect’s overall account, you reveal key information like customer history, account assignments, and territory planning.

Data 130

Data Lead Rank Lead Scoring Marketing Qualified Lead 130

Chorus.ai

SEPTEMBER 12, 2019

By the end of a successful persona build, you should have a very clear picture of your buyers: their ages, lifestyle attributes, territories, and pain points. PPC campaigns: With PPC, you pay a fee each time one of your ads is clicked. Creating relevant, intelligently targeted PPC campaigns is not easy. More content?

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Webinar Metrics Strategy 62

Crunchbase

MARCH 1, 2023

This past year, Shea hosted 16 Revenue Innovators podcast episodes , served as a guest on 11 additional podcasts , participated in 23 webinars, and was a keynote speaker at 19 sales kickoff meetings and industry events. Mayerhofer spearheads Xometry’s “Making an Impact” campaign, which spotlights employees’ contributions to the company.

Hiring 130

Hiring Lead Rank Lead Scoring Scale 130

The Pipeline

JUNE 17, 2011

I am totally aghast at companies that think that their social media campaign is going to be the answer to ALL of their sales issues. Territory Alignment. This post has 2 comments. Adrian Miller. June 17th, 2011. Social Buying. Social media. Social Selling. Time Allocation. Time Management. Tongue in cheek. Trigger Events. Voice mail.

Pipeline 240

Pipeline Cold Calling Twitter Social Media 240

The Pipeline

APRIL 8, 2011

This is the first step of a campaign – investment is high and the immediate returns may be low, but remember, this is an integral part in building a population of consumers who not only know about you, but absolutely love your deals. Territory Alignment. Promote sales, throw out freebies, offer free shipping for certain orders.

Pipeline 216

Pipeline Meeting Webinar Metrics Strategy 216

The Pipeline

NOVEMBER 28, 2011

They compared the battle to that of a political campaign, with platforms, the gamble, upside and risks for organizations and manufacturers take on in selecting one over the other. Territory Alignment. There was one piece in Fast Company, looking at the battle between Apple and Android for mobile and other device dominance. Voice mail.

Buyer 219

Buyer Pipeline Twitter Hiring 219

The Pipeline

MAY 13, 2011

Create campaigns for the sales team that, rather than offering “once-in-a-lifetime” discounts or “check-in,” instead offer a report with valuable data. Territory Alignment. Buy your team the T-shirt: Trusted Advisorship: now more than ever! Don’t hold it back, give it away. That is how you build trust. Social Buying. Social media.

Report 244

Report Pipeline Top of Funnel Webinar Metrics 244

DiscoverOrg Sales

MAY 23, 2018

SiriusDecisions points out that first 67% of a buyer’s decision-making process is completed online – in Marketing territory. WEBINAR] Dream Teams: How Marketing Activates Sales to Drive More Revenue. What if they read one blog and attended a webinar? What about one blog, one webinar, and one ebook download?

Lead Rank 257

Lead Rank Marketing Qualified Lead Lead Scoring Top of Funnel 257

PandaDoc

NOVEMBER 2, 2022

It’s the most important strategy to use when sending emails to cold leads, and can really make or break your email campaign, so make sure you do your homework and tailor your emails to your recipients. Define the goal of your outreach campaign. Next, you need to define what you want to achieve with this cold email campaign.

Webinar Metrics 97

Webinar Metrics Strategy Lead Rank Lead Scoring 97

Crunchbase

MAY 1, 2020

Here are the four campaigns you can begin running to formulate your Outbound Growth Index. But Shamus … we’ve already run this campaign in the past.” Unless you’ve run this campaign in the past 60 days, or have signed on every single look-alike competitor to your top clients, run it again. . Oh, really? competitors).

Outbound 75

Outbound Lead Rank Lead Scoring Case Study 75

LeadFuze

OCTOBER 1, 2021

4 Set up a time for your prospecting campaigns. Having a continuous prospecting campaign is only helpful if you take the time to carry it out on a regular basis. 10 Run prospecting campaigns on former customers. 15 Create webinars . It is more difficult to recruit new customers than it is to reuse existing ones.

Prospecting 95

Prospecting Top of Funnel Sales Qualified Lead Ideal Customer Profile 95

PandaDoc

JULY 6, 2022

Once a lead knows enough about what your company offers, and they’re now curious about your product/services — they enter this new territory, what we call the interest stage. A/B test your landing pages for website visitors and study analytics for marketing campaigns. Stage 2: Interest stage. Stage 3: Desire stage.

Top of Funnel 98

Top of Funnel Funnel Sales Qualified Lead Lead Rank 98

Sales Hacker

DECEMBER 22, 2020

Sales has a cadence, which is an effort to get the opt-in to where marketing comes in to play and can go through nurture campaign, and then we create podcasts and webinars and broadcasting strategy for education as well as a content strategy to help with SEO, and then a paid media strategy and the social media strategy.

Revenue 73

Revenue Scale Compensation Webinar Metrics 73

Hubspot Sales

OCTOBER 4, 2019

That might be webinar participants, survey respondents, new email subscribers, event attendees, Facebook Lead Ads respondents, and so forth. Use an auto-rotator — or your CRM — to assign leads by geographic territory, company size, vertical, or a combination of criteria. The Sequences feature in HubSpot Sales lets you do exactly that.

Sales Automation 97

Sales Automation Lead Rank Lead Scoring Hubspot 97

Openview

MARCH 15, 2019

Growth Strategy: If you are looking to expand your sales territory into new geographic areas or countries, a channel strategy is one of the best ways to mitigate risk, scale across new locations, and generate revenue quickly.

Channels 129

Channels Scale Hiring Lead Rank 129

Hubspot Sales

AUGUST 8, 2019

Revenue by territory. Engagement rate (link clicks, webinar attendance, video plays, etc.). Perhaps you start a new marketing campaign in January -- its impact on CAC won't be visible until February. Average lifetime value (LTV) of user or customer. Net Promoter Score (NPS). Number of deals lost to competition. Response rate.

Cost per Acquisition 130

Cost per Acquisition Lead Rank Churn Webinar Metrics 130

OnePageCRM

MARCH 21, 2017

In a sales team, a CRM can assign territories and customers to individual sales people. Research and get a demo or webinar from each. Or do they offer live customer chat, webinars or phone support? And the same contacts will sign up to many of your campaigns and offers. The core features of a great CRM. Mobile access.

CRM 49

CRM Lead Rank Lead Scoring Segment 49

OnePageCRM

MARCH 21, 2017

In a sales team, a CRM can assign territories and customers to individual sales people. Research and get a demo or webinar from each. Or do they offer live customer chat, webinars or phone support? And the same contacts will sign up to many of your campaigns and offers. The core features of a great CRM. Mobile access.

CRM 39

CRM Lead Rank Lead Scoring Segment 39

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. San Diego, CA and New York, NY (November 5, 2019) –.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52

Hubspot Sales

OCTOBER 8, 2019

Aritic helps sales teams build automation campaigns for seamless integration with their marketing colleagues. Sales reps can create prospect lists inspired by customer profiles and can set up automated campaigns to streamline outreach. Leaders can create structured training plans for sales reps using webinars and online modules.

Sales Enablement 90

Sales Enablement Tools Top of Funnel Collateral 90

Sales Hacker Training

NOVEMBER 21, 2022

PFL provides a suite of sales and marketing solutions that help you close more deals, revitalize stalled engagements, hyper-personalize email campaigns, and deliver stunning content designed to drive conversion and loyalty. Some of their most useful features are campaigns for demand generation and sales acceleration.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52