Can Case Studies Help Your Business?

Fill the Funnel

There are many content tools and devices that you can use to help build your business. For example, email marketing is a powerful tool to help you connect with your prospect and sell your products or services. Case studies often serve a different business building purpose than email.

Case Study: IBM PureFlex TCO Analysis

The ROI Guy

Used by sales professionals and channel partners in workshops, or self-service by prospects via the web, the tool collects information about the current computing needs and then projects the TCO for the two alternatives using industry research for a company of similar type and size.

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Using Your PRM for Channel Sales Enablement

Allbound

At the core of channel sales enablement is the assurance that channel partners can function autonomously while vendors maintain and manage consistent branding, messaging, and more. According to the CSO Insights 2016 Channel Sales Optimization Study , 46.9

45 Top YouTube Channels for Marketing Professionals

Zoominfo

Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals.

The 14 Tools You Need to Nurture Your Dream Clients

Anthony Iannarino

Stringing together the 14 tools you need to nurture your dream clients will allow you to become known as someone worth a meeting. The Phone : You may not have expected this tool to be first on the list, but it belongs here. These tools are how you stay alive in your dream client’s mind.

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How Great Sales Enablement Tools Drive Readiness

Mindtickle

In a highly competitive environment, enabling your salespeople to be at their best—and giving them the right tools to do so—can make all the difference. What’s the difference between the variety of sales enablement tools on the market and how do you choose?

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What is Outbound Sales? Tips, Tricks and Tools to Scale in 2020

SalesHandy

Today in this article, we will be discussing various sales strategies, best practices, and tools to boost sales productivity. Outbound sales activities like cold calls, cold emails or social media approaches can be measured through various tools. Use outbound sales tools.

Smart Selling Visions: Up-Close with Top Revenue Leader Greg Sherrill, CEO of @ChannelRocket

Smart Selling Tools

This week I interview Greg Sherrill, CEO and Co-Founder of Channel Rocket. Nancy: What does Channel Rocket do? Channel Rocket is a SaaS sales enablement platform that helps manufacturers grow sales through their direct and indirect sales channels.

Increasing Sales Tool Adoption – A Proven Customer Perspective

The ROI Guy

We recently asked the developer of a very successful ROI/TCO tool what it took to get the tool to have such a big impact on driving incremental business, increasing competitive win rates and reduced discounting.

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4 Ways You and Your Partners Can Accelerate Your Channel Sales

Allbound

Your channel sales are looking good—but they could always be better. By effectively leveraging your PRM system, you and your partners can work together to accelerate your channel sales and ultimately drive revenue for your organization.

30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

As AppDirect co-CEO Daniel Saks points out , “80% of on-premise software vendors operate a channel program to enable other companies to sell their products, while only 20% of SaaS vendors operate similar programs.” Pantheon’s Hosting and DevOps Tools.

How to Strengthen Your Partner Program with Content Creation

Allbound

Content is a proven sales and retention tool, but there are three significant challenges to using content in your partner program. Understanding that channel marketers may need to create content to bring on new partners, to help those partners sell, and to help end users be successful.

Why Spreadsheets Don't Work for ROI / TCO Tools

The ROI Guy

Often these spreadsheets are developed by a field subject matter expert, out of necessity based on one or more client requests, and then shared / distributed to other sales professionals and channel partners for use.

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Why Don't Spreadsheets Work for ROI / TCO Sales & Marketing Tools?

The ROI Guy

Often these spreadsheets are developed by a field subject matter expert, often out of necessity based on one or more client requests, and then shared / distributed to other sales professionals and channel partners for use. These spreadsheet based ROI / TCO Tools are meeting a great need, to help fight Frugalnomics and implement value-based sales / marketing campaigns, but are not the ideal platform to support sales / marketing success.

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Why Sales Organizations Need to Embrace Technology That Allows Them to Capitalize on the Explosion of Data

Smart Selling Tools

As a new tech savvy generation enters the workforce, new tools should recommend the next best sales and pricing action based on the available data and support self-service eCommerce channels wherever possible. Case Study: Electronic Components Distributor Amps Revenue by $80 Million.

What Your CMO Doesn’t Know About Customer Advocate Programs

Smart Selling Tools

Personalize messaging and content in omni-channel marketing. The advocate program is simply a case study/customer testimonial video factory to appease Sales leadership. industry, size, use case, geo) and customer content (e.g.,

Lead Generation Companies

OutboundView

We’ve also linked to case studies for each of the appointment setting companies as well! Case Studies: [link]. HelloSells can also integrate directly with your marketing automation tool or CRM. Case Studies: [link]. Case Studies: [link].

How can I get my sales folks to best adopt the Alinean-powered sales tools?

The ROI Guy

Sales professionals and channel partners need to know that these tools exist, and have clear recommendations on where to best use them in the sales process / to help facilitate the buyer’s journey. Adoption Sales Enablement Training Alinean Sales Tools Awareness

What are the key parts of an ROI / TCO calculator / analysis sales tool?

The ROI Guy

TCO Calculator Demand Creation Specialists ROI Sales Enablement Value Marketing TCO Pisello Alinean Value Selling Sales Tools ROI Analysis ROI Calculator

Social Selling: 6 Ways to Leverage Social Media to Sell More by @LilachBullock

Smart Selling Tools

First step: Pick the right social media channels. A big mistake many businesses make is trying to implement social selling on the wrong channels. Considering that social selling takes time and a lot of effort, you need to do it on the right social media channels.

Are You Building Pipeline in Squads or Pods?

SalesforLife

As a result, we’ve developed a case study format where SDRs, AE’s, CSM’s, inside sales, field sales, customer success, and channel partners can all work together to come up with solutions that best target a particular account or a group of accounts.

Executive Interview with John Steinert, CMO, of @TechTarget

Smart Selling Tools

JOHN: Even if we’re super enabled – we’ve done everything conceivable to assist our buyers with the decision support resources, tools, case studies, etc. Of course, this takes work beyond simply training people on a tool set. Sales Tools or Sales Stack

3 Types of Product Marketing Collateral That Boost Sales Win Rate

Highspot

Product marketers are the go-to resource for providing messaging guidance, product training, competitive intelligence, and other tools to their sales teams. Case Studies and Customer Testimonials.

Demand-Gen Report Interview on Need for New Sales Enablement Tools

The ROI Guy

A Demand-Gen Report interview with Thomas Pisello, The ROI Guy, Chairman & Founder of diagnostic / ROI sales tool provider Alinean Inc. Before sales is even invited to the table, the typical buyer has already used the Internet and social media to research and prioritize opportunities, investigate potential solutions, reviewed relevant case studies, quantify potential benefits, investigate prices and analyze competitive offerings.

Viewpoint Accelerates Onboarding, Achieves Over 90% Training Completion with MindTickle

Mindtickle

Business growth is a good thing — unless your sales team lacks the tools necessary to quickly and easily scale alongside it. For example, when it came to sales training, Viewpoint had been using a video conferencing tool and sharing recordings via an email blast or SharePoint.

Viewpoint Accelerates Onboarding, Achieves Over 90% Training Completion with MindTickle

Mindtickle

Business growth is a good thing — unless your sales team lacks the tools necessary to quickly and easily scale alongside it. For example, when it came to sales training, Viewpoint had been using a video conferencing tool and sharing recordings via an email blast or SharePoint.

Value of Assessment ROI & TCO Tools for Demand-Gen and Sales Enablement Campaigns

The ROI Guy

Used to evolve direct and channel sales professionals from antiquated features / function / price selling, to modern solution selling techniques, Alinean value-based interactive sales tools have been proven to reduce the time it takes to develop credible assessments and business cases from days to an hour or less, reduce discounting and increase deal size by 20%, reduce sales cycles by 30-40%, drive channel partner loyalty, and increase the competitive success rate of proposals by over 60%.

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Sales and Marketing Alignment Engagement Platforms: Sales Enablement Defined

Showpad

In this next piece from our “Sales Enablement Defined” series, we explain how sales engagement tools support sales and marketing alignment and what to look for in a solution. A sales engagement platform offers capabilities that allow sales representatives to execute and track all daily activities, as well as enhance workflows across all sales enablement tools, including CRM, email, phone, and content management. Communication channels.

Three Key Metrics for Your 2015 Selling Effectiveness

The ROI Guy

Based on who is being engaged, Sales reps should be guided, based intelligently on the prospect’s role, industry, location, size and challenges, to the right value messaging, storytelling, insights, case studies and financial justification.

Content marketing for sales: 6 ideas to address the bottom of the funnel

Zendesk Sell

Case studies. Case studies prove to prospects that your product/service works for other businesses. These studies also offer another reason to trust you. Case studies need to be related to your customer’s industry.

3 Questions to Ask to Ensure You’re Getting the Most From Your Partner Systems

Allbound

For most organizations, implementing a PRM solution is about opening communication channels with partners , creating more self-service training for quicker and easier onboarding, and delivering the right assets at the right time to ensure sales success.

The Startup’s 4-step Guide to Building Strong Sales Pipeline

DiscoverOrg Sales

But I’m doing the job of demand generation, AND customer marketing, AND product marketing, AND the sales development team … with a bare minimum of tools to make that all happen!”. Specific technology in place that your tool complements or replaces.

Viewpoint Accelerates Onboarding, Achieves Over 90% Training Completion with MindTickle

Mindtickle

Business growth is a good thing — unless your sales team lacks the tools necessary to quickly and easily scale alongside it. For example, when it came to sales training, Viewpoint had been using a video conferencing tool and sharing recordings via an email blast or SharePoint.

Just In Time Content

Partners in Excellence

We further invest in marketing automation systems, content management systems and other tools to “score” our customers’ interest, to suggest the next provocative thing that might help them move through their buying journey.

5 Pain Points a PRM Solution Can Help You Solve

Allbound

However, sometimes the pace at which technology advances can be dizzying, making strategic planning and managing channel partner relationships more complicated. times shorter, according to a 2017 Aberdeen Group Research Study on channel partner marketing and sales.

Water, Water Everywhere, But Not A Bit To Drink…….

Partners in Excellence

Furthermore, add to what is likely to be a similar number of Sales/CRM/Sales Enablement Tools, Customer Experience Management, other productivity tools (remember Word/Excel)… We sales and marketing people are drowning in technology solutions!

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Using a Sales Engagement Platform to Improve Sales Force Onboarding

Showpad

According to a 2018 study by CSO Insights, it can typically take up to a year to find and onboard new Sales talent to full productivity. Yet tools for gaining such insight have often been lacking – until now. How to find Sales engagement tools.

3 Lessons on How to Growth-Hack Like a Pro

Sales and Marketing Management

The initial idea: Nascent companies, without adequate budget to compete against established brands in traditional marketing channels, must embrace unconventional tactics to build product/market fit and eventually achieve mass user adoption. Case study : Airbnb: For companies that already have a viable product or service, growth hacking can help drive awareness.

How to Build a Business Case for Workforce Readiness Technology

Allego

Today, there’s a new breed of platform that combines learning, communication, and collaboration tools with analytics for a holistic view of learning and development’s impact on results. Collaboration: Establish best practice channels for employees to share observations and foster innovation.

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Building an Effective Sales Enablement Strategy

Showpad

These sales enablement tools range from sales force training and coaching, marketing content, performance analytics and more — we’ll cover these later in this blog. Best Sales Enablement Tools. Social media channels. The volume of different tools can be hard to digest.