Nutshell

JUNE 5, 2020

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. GumGum’s custom comic “wows” a unicorn client. Collaborating with a creative team of editors, writers, and illustrators, they developed a custom, Batman-spoof style comic book called T-Man and Gums.

Case Study 96

Case Study Paid Content Study Ideal Customer Profile 96

Nimble - Sales

NOVEMBER 5, 2020

billion, email marketing can reach more potential customers than any other form of marketing. Additionally, email marketing allows you to create customized messages that target certain segments […]. The post Email Marketing: Case Studies and Best Tools to Grow Your Open Rate appeared first on Nimble Blog.

Case Study 103

Case Study Email Marketing Study Tools 103

SBI Growth

FEBRUARY 12, 2013

However, sometimes it has to be done (whether in the best interest of the account, the customer, or your own organization). A large financial institute in Northern Europe has been a long-standing customer of Genesys, using multiple products. There has always been successful implementation and a very positive customer relationship.

Case Study 314

Case Study Study Travel Quota 314

Sales Hacker

MAY 10, 2021

The customer journey from acquisition to retention has to be seamless. To create an effective and efficient sales funnel, your sales and customer support teams need to be well trained and in sync with each other. Insights gained from your customer support agents can improve the process of pitching, converting, and retaining leads.

Case Study 62

Case Study Study Top of Funnel Churn 62

Sales Hacker

OCTOBER 4, 2019

Used right, case studies can boost your deal closing ratio by 70% and your sales by 185% — making them a valuable addition to your sales enablement library. Keep reading for practical tips on how you can use your case studies to attract new prospects and convert existing prospects into paying customers.

Case Study 80

Case Study Study How To Real Estate 80

OutboundView

JANUARY 19, 2024

Diversification Beyond New Client Acquisition While most SDR teams are primarily focused on acquiring new clients (‘new logos’), they can also be effectively utilized in areas like upselling to existing customers and supporting the marketing team in content distribution and event promotion. they were spending $70K/month.

Case Study 36

Case Study Marketing Qualified Lead Outsourcing Services Study 36

Bigtincan

DECEMBER 13, 2020

Digital retail transformation case studies almost always focus on customer experiences (for example, providing iPads for in-store eCommerce, using augmented reality for product demos, etc.) In our experience, when employees have […].

Case Study 52

Case Study Retail Study Examples 52

BrainShark

APRIL 27, 2022

Abbott Structural Heart ’s former US Sales Enablement Leader Jason Gwilliam and Bigtincan’s VP of Life Sciences Mads Bjarni-Kornbech sat down at this year’s NEXT Normal conference to discuss pharma sales enablement.

Case Study 62

Case Study Sales Enablement Study Conference 62

Sales Hacker

APRIL 9, 2020

Here’s a case study that will show you how it’s done in a real life situation. With our objectives clearly defined, we crafted a custom LinkedIn engagement strategy based on a foundation of content and audience development. The post Increase LinkedIn Engagement by 86% in 2 Weeks (Case Study) appeared first on Sales Hacker.

Case Study 79

Case Study Study LinkedIn Top of Funnel 79

The Sales Heretic

MAY 13, 2020

Stories and case studies are powerful sales tools. They provide proof of our abilities and enable our prospects to see themselves benefitting just as our previous customers have. They give us opportunities to showcase how wonderful our product or service is. There’s just one problem with them. Everyone’s stories are the same.

Case Study 375

Case Study Prospecting Study Benefit 375

Force Management: The Seller's Command Center

FEBRUARY 26, 2021

If you sell for a living, you know the power of a customer testimonial. There are numerous ways to leverage customer testimonials in the sales conversation. An effective client reference may mean the difference between a lost opportunity and a won deal. their value will fall flat.

Case Study 52

Case Study Sales Process Study Customer 52

SalesLoft

MAY 25, 2018

A smooth customer journey is the responsibility of the seller, not the buyer. Leverage custom content that explicitly addresses how your product can improve their process. Examining the effect of a smooth customer journey in business success confirms the importance of having cadences in place for each customer.

Case Study 52

Case Study Study Face-to-face ROI 52

Miller Heiman Group

AUGUST 27, 2019

To do so, your sellers need to sell with perspective, meaning differentiating solutions and sharing knowledge that helps customers see problems in a different light and making your solution indispensable in achieving their business goals. How Perspective Helped This Manufacturing Firm Close an At-Risk Deal in 48 Hours.

Case Study 63

Case Study Study Sales Methodology Decision Maker 63

Fill the Funnel

APRIL 3, 2015

Case studies often serve a different business building purpose than email. What Is a Case Study? According to a wiki definition, a case study is: 1. A cloud storage company may write a case study on moving document storage from local hard drives to the cloud. Why Use Case Studies?

Case Study 48

Case Study Study Top of Funnel Engineering 48

Close

JANUARY 15, 2015

Tell us a little bit about your business? We make Countfire, an app that automates the counting of symbols from PDF construction drawings/blueprints.

Case Study 52

Case Study Study Construction Customer 52

SocialSellinator

OCTOBER 27, 2023

Explore a case study and optimize your marketing funnel for success. Discover the power of the marketing funnel: from awareness to loyalty, learn how digital marketing strategies drive conversion.

Loyalty 88

Loyalty Conversion Case Study Funnel 88

SocialSellinator

SEPTEMBER 27, 2023

Learn practical strategies for nurturing customer relationships in NYC. Discover the importance of customer nurturing and how to build lasting connections to drive business growth. Explore the role of digital marketing and uncover a case study showcasing successful results.

Case Study 71

Case Study Customer Study Strategy 71

Allego

APRIL 30, 2019

In addition to the discipline provided by video rehearsal, Gish noted that mobile video also gives reps fast and easy access to more peer-to-peer learning opportunities – in the form of bite-sized best-practice examples, objection-handling instructions, and customer win videos. Gish’s problem was solved.

Case Study 67

Case Study Pharmaceuticals Study Video 67

Costello

OCTOBER 30, 2018

As a sales manager at Axial, I realized how important case studies are in the sales process. In the following conversation, Julian discusses how success stories can influence the sales cycles, gives best practices on creating winning case studies, and shares his advice on creating a success story-focused sales process.

Case Study 49

Case Study Study Sales Process Conversion 49

Apptivo

JULY 25, 2023

“A complaining customer can be your best opportunity to show how good you are …. And help create a customer evangelist.” — Shep Hyken 1. Unforgettable Customer Service: Real-Life case studies of Effective Complaint Handling 3. Scenarios’ on How to handle customer complaints effectively 4. Proven Tips 2.

Customer 52

Customer Case Study Loyalty Customer Service 52

Leading Results Rambings

MARCH 28, 2014

You have this great client or customer. They would make a fabulous case study and they have already given you a nice short testimonial quote. And you can never get to write anything down, or even to give you time to work with them to develop the case study story. They love you and your product or service.

Case Study 63

Case Study Study Customer 63

Zoominfo

FEBRUARY 5, 2021

Let’s start with that dream customer. Hopefully, they’re on your website, digesting your blog posts, videos, and case studies.). The B2B sales funnel depicts how prospective customers move through the buying process in stages. Post-demo, the rep follows up; leads buy the product and leave the funnel as new customers.

Top of Funnel 179

Top of Funnel Ideal Customer Profile Funnel B2B 179

Outbound Works

APRIL 19, 2018

Case studies are among the most effective VBRs (viable business reasons) out there. They combine real-world application with the power of storytelling, showing how your offering actually helped a customer. Case studies are a vital […]. Source Only presentations and flyers/spec sheets come in ahead.

Case Study 40

Case Study Study Construction Collateral 40

BuzzBoard

APRIL 15, 2024

Moreover, client success stories and case study development humanize the narrative. These tools offer valuable insights into a customer’s journey, from brand awareness to final purchase. This understanding aids in making informed decisions regarding future business strategies.

ROI 52

ROI Case Study Marketing Campaigns 52

BuzzBoard

FEBRUARY 16, 2024

Testimonials aren’t mere expressions of customer satisfaction – they’re powerful tools asserting a local business’s credibility and quality, enabling a connection of trust and community. Inspire your customers to share their experiences online by launching a successful social media campaign based on testimonials.

Small Business 52

Small Business Small Business Customer Referrals 52

BuzzBoard

MARCH 25, 2024

Importance of Customer Reviews in Boosting Local SEO In today’s crowded digital marketing sphere, it’s crucial to utilize every resource available. An often-neglected yet essential instrument is the power of customer reviews in boosting local SEO. They are an immensely potent local SEO boost mechanism.

Strategy 52

Strategy Lead Rank Lead Scoring Customer 52

Partners in Excellence

MAY 8, 2022

A key element is content from our customers. It’s usually case studies about how fantastic our products are. Usually we see them sprinkled through web sites, a picture of a customer or a company logo, with a pithy comment about how wonderful our company is, or how great our solutions are.

Customer 91

Customer Case Study Face-to-face Groups 91

Zoominfo

FEBRUARY 5, 2021

Let’s start with that dream customer. Hopefully, they’re on your website, digesting your blog posts, videos, and case studies.) The B2B sales funnel depicts how prospective customers move through the buying process in stages. Post-demo, the rep follows up; leads buy the product and leave the funnel as new customers.

Top of Funnel 130

Top of Funnel Ideal Customer Profile Funnel B2B 130

BuzzBoard

APRIL 4, 2024

Therefore, decision-makers at these organizations should focus on client testimonials, case studies, and agency transparency. Alongside testimonials, case studies elucidate an agency’s ability to produce outstanding results. Client testimonials provide credibility and social proof.

Small Business 52

Small Business Small Business Case Study Marketing 52

Pipeline

AUGUST 5, 2023

Here are five email lead nurturing tips you can use to take your trade show leads from strangers to customers. Warm leads: the 7% of customers who plan on making a change in the near future. These customers are legitimately interested but need specific things to happen before they’re ready to buy. Here’s a better idea.

Trade Show 52

Trade Show Lead Nurturing Ideal Customer Profile Lead Rank 52

Sales and Marketing Management

NOVEMBER 16, 2020

Author: Ron Carson Just about every marketer today has been told to listen to the voice of the customer to inform marketing strategy. Second, if you only talk to customers, you are only speaking to people who already drink your Kool-Aid. Your existing customers may not get you to your next customers.

Conversion 177

Conversion Marketing Customer Trade Show 177

Partners in Excellence

FEBRUARY 3, 2021

There are a lot of sales people focused on convincing their customers. Somehow they believe they can make their customers buy, make them choose them, if only they do the right job in convincing the customer. All sorts of techniques are used to try to convince the customer. We may leverage our relationships.

Customer 130

Customer Case Study Face-to-face Incentives 130

Hubspot Sales

AUGUST 2, 2021

Now that the world is opening back up, it’s time to get out there and meet your customers face-to-face. For many newer customers, this might be their first time getting to spend time with you — especially as conferences have moved online. Why plan a customer visit? 5 Potential Goals of Your Customer Visit.

Customer 129

Customer Face-to-face How To Case Study 129

Janek Performance Group

NOVEMBER 30, 2022

However, for salespeople seeking to know and understand customers, this is impractical. Instead of lacing up someone else’s shoes, it’s better to understand the customer’s journey. As much as customers are unique, their decision making follows a similar path. This influences a seller’s approach when engaging the customer.

Customer 62

Customer Case Study Loyalty Buyer 62

BuzzBoard

MARCH 15, 2024

Looking at case studies of small businesses that overcame hurdles using strategic digital marketing can equip you with fresh perspectives. Illustrated Case Studies of Small Businesses Succeeding With Digital Marketing In the realm of small business digital marketing, there are numerous success stories worthy of acknowledgment.

Small Business 52

Small Business Small Business Case Study Social Media 52

Pipeliner

DECEMBER 20, 2023

In these digital times, businesses are always searching for innovative ways to serve their customers better. One significant trend is customer journey automation, which involves utilizing specific tools to streamline interactions. With these tools, businesses can ensure a more seamless and personalized customer experience.

Tools 52

Tools Company Customer Case Study 52

SBI

FEBRUARY 25, 2020

What Your CMO Doesn’t Know About Customer Advocate Programs. I’m always fascinated that customer advocate programs (CAP) are rarely in the various pundits’ priority lists, at least explicitly. The anticipated priorities in 2020, for instance, include some form of: Deepen customer knowledge through advanced analytics.

Account Based Marketing 122

Account Based Marketing Customer Demand Generation Agencies Case Study 122