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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. When GumGum , an AI image recognition software firm, wanted to reach decision-makers at T-mobile, they knew that traveling the beaten path of sending outbound emails wouldn’t work. .

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Decision Makers Want To Deal With Decisive People

The Pipeline

The answer I get is “the decision maker”. Now I have used a lot of different directories and databases, and they all give a title, not role in decision. But let’s say they did, the real question is what happens when you speak to that decision maker. Not with a glossy case study but how they conduct themselves.

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Case Study: 3 Ways this Sales VP Uses Social Selling

SBI Growth

It generates meetings with decision makers at a higher rate. Imagine getting in a prospect at the decision making level. Being connected to decision makers results in more quality appointments. Our case study is about a Sales VP Steve McKenzie. Referrals generated with decision makers.

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100 Case Study Interview Questions [Updated for 2018]

Hubspot Sales

Case studies and testimonials are useful to have on hand. To build this library, you'll need case study interview questions that will surface valuable details and insights. The following list of 100 case study interview questions will help you build a narrative using the “ Problem - Agitate - Solve ” method.

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How To Find Decision Makers In A Company

SalesHandy

Especially when you’re looking for decision makers, who’re usually inaccessible, and often indistinguishable from other prospects within the organization. Hence it is important to learn and figure out how to find decision makers in a company as part of your sales process. Who are Decision makers in a company.

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Case Study - Which Sales Approach is Really More Effective?

Understanding the Sales Force

Another thing you don''t see in the table is that we were with decision makers in each of our structured, consultative opportunities, but weren''t always able to accomplish that with all of the opportunities in the other two categories. Our approach dictated whether we were able to speak with decision makers.

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How To Find Decision Makers In A Company

SalesHandy

Especially when you’re looking for decision makers, who’re usually inaccessible, and often indistinguishable from other prospects within the organization. Hence it is important to learn and figure out how to find decision makers in a company as part of your sales process. Who are Decision makers in a company.