Sales and Marketing Management

FEBRUARY 5, 2021

Sales technology has been a necessity for quite some time. Even when you narrow your focus to engagement specifically––as opposed to sales in general––technology can still prove one of your most potent assets. . Enlist the Aid of Tech. And this applies across the board.

Maximizer 156

Maximizer Strategy Lead Rank Lead Scoring 156

Miller Heiman Group

OCTOBER 23, 2019

Yuri Dekiba, research director and sales operations expert at CSO Insights, the research division of Miller Heiman Group, joins host Greg Moore this week to discuss all things data strategy and sales technology. The Exploding Sales Technology Landscape . 17:00] Major trends with sales technology stacks. [18:35]

Data 52

Data Strategy Case Study Sales Operations 52

OutboundView

FEBRUARY 12, 2020

We’ve also linked to case studies for each of the appointment setting companies as well! OutboundView is a high-service boutique player in the B2B Appointment Setting space that focused on everything at the top of the sales funnel with clients across many different industries. Case Studies: [link]. HelloSells.

Lead Generation 36

Lead Generation Outsourcing Services Sales Qualified Lead Company 36

Lead411

JULY 25, 2023

Tech-Powered Sales: Achieve Superhuman Sales Skills by Justin Michael, Tony Hughes, et al. In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever.

B2B 98

B2B Top of Funnel Lead Rank Funnel 98

Sales Hacker

JUNE 12, 2020

Here are seven key lessons we’ve learned from witnessing the most effectives sales organizations get back on track in these difficult times. 7 Lessons Learned from Successful Sales Organizations. Salespeople have been using sales technology to connect with buyers for years. Lesson 1: Digital transformation is accelerated.

Lead Rank 77

Lead Rank Lead Scoring Leads Marketing Qualified Lead 77

Highspot

FEBRUARY 25, 2024

They oversee behind-the-scenes activities and administrative tasks so sales reps can focus on lead generation and closing deals. Sales ops streamline sales processes, manage sales technology, monitor sales metrics and dashboards, and align sales strategies with business priorities.

Sales Operations 52

Sales Operations Forecasting Incentives Incentive 52

SalesLoft

NOVEMBER 17, 2020

Dust off your sales playbook, review your sales process, and get feedback from sales leadership. Sit down with your marketing content strategist and review existing materials (eBooks, case studies, blog posts, testimonials, etc). Examine your sales process, available solutions, their complexity, and the KPIs.

Top of Funnel 105

Top of Funnel Lead Rank Lead Scoring Buyer Persona 105

OutboundView

JULY 14, 2019

We’ve also linked to case studies for each of the appointment setting companies as well! EBQ By Appointment Only Strategic Sales & Marketing. In addition to appointment setting, EBQ provides full service sales and marketing outsourcing. Case Studies: [link]. Case Studies: [link].

Outsourcing Services 34

Outsourcing Services Company Ideal Customer Profile Case Study 34

Lead411

DECEMBER 2, 2023

Tech-Powered Sales: Achieve Superhuman Sales Skills by Justin Michael, Tony Hughes, et al. In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever.

B2B 52

B2B Top of Funnel Lead Rank Campaigns 52

SBI

MAY 2, 2018

Jared: The benefits of most sales technology tools are often described in the form of a productivity gain. Zilliant IQ is not like most sales technology tools. Our ROI is measured based on the actual revenue gain and profit lift companies achieve because of our pricing and sales guidance.

Revenue 139

Revenue How To ROI Case Study 139

Miller Heiman Group

NOVEMBER 26, 2019

Move the Deal : Just wrapped on season 1, Miller Heiman Group’s sales strategy podcast focuses on helping sales professionals further hone their skills and boost performance by sharing the latest trends, best practices and new sales technologies.

Strategy 64

Strategy Case Study Cold Calling Top of Funnel 64

Mindtickle

MARCH 12, 2018

Modern sales technologies have the potential to positively impact sales organizations with increased efficiencies and productivity while boosting results. In fact, according to Aberdeen Research, companies with a sales enablement tool had a 13% revenue growth rate, 3x that of companies without this technology.

Tools 75

Tools SalesForce Case Study Face-to-face 75

Zoominfo

APRIL 26, 2018

The most popular sales tools include CRM, social prospecting, data and list services, email engagement, phone, and sales cadence ( source ). 92% of companies are leveraging CRM technology, but there has been a drop in the number of individual salespeople who incorporate CRM technology as part of their daily workflows ( source ).

Hiring 197

Hiring Referrals Cold Calling B2B 197

Hubspot Sales

JUNE 26, 2023

Regarding the skills needed for this role, job descriptions emphasize the importance of having strong sales and communication skills and proficiency in sales technology, such as CRMs. Communication Communication is the foundation of any sales job, and lead generation specialist roles are no exception.

Lead Generation 88

Lead Generation Sales Qualified Lead Hiring Leads 88

SalesLoft

JULY 22, 2022

You and your team can use a sales technology like Salesloft to scale parts of your cold email marketing campaign. Your future customer may not be open to setting up a meeting, but they may be interested in learning more about your services through a demo or case study. Finally, include a relevant call-to-action (CTA).

Email Marketing 59

Email Marketing Scale Marketing Top of Funnel 59

SalesLoft

MARCH 31, 2022

Natalie Barrie: We are focusing our entire go-to-market strategy on ICP (ideal customer profile) selling so we are collaborating more with marketing than we ever have before to make sure we are using the right collateral, the right testimonials, and video case studies. Making the most of a hybrid work environment.

Ideal Customer Profile 105

Ideal Customer Profile Hiring Lead Rank Scale 105

Vendor Neutral

APRIL 30, 2021

Sales Enablement Technology Checklist for Financial Services. Two Types of Technology Financial Professionals Should Add to the Arsenal. Financial services firms are the ideal case study for sales enablement technology. What Sales Technology Can Help My Financial Services Firm?

Sales Enablement 52

Sales Enablement Lead Rank Lead Scoring Webinar Metrics 52

Fill the Funnel

DECEMBER 12, 2012

31 Must-Have Sales Tools in 2013. Fact : There are indispensable sales technologies that make sales people more effective than ever before. Problem : There are over 2000 sales tools on the market today and sales managers and individual contributors do not have the time to figure out which ones are the best.

Webinar Metrics 112

Webinar Metrics Sales Tools Tools Top of Funnel 112

Mindtickle

MARCH 12, 2018

Modern sales technologies have the potential to positively impact sales organizations with increased efficiencies and productivity while boosting results. In fact, according to Aberdeen Research, companies with a sales enablement tool had a 13% revenue growth rate, 3x that of companies without this technology.

Tools 52

Tools SalesForce Case Study Face-to-face 52

SBI

JANUARY 12, 2022

Remote Selling has become an important focus for every sales organization. Digital sales technologies, by default, are what enables remote selling. In this interview series, we ask executives at leading salestech companies to describe how their customers are leveraging technology, what metrics are now possible, and more. .

Hiring 65

Hiring Lead Rank Lead Scoring Scale 65

DiscoverOrg Sales

MARCH 3, 2017

Sales is an art and a science. According to a study by Gartner, 70% of executive buyers think customer stories and case studies are the best way providers can communicate differentiation they can trust, but only 34% of executive buyers felt sales reps do a good job of communicating business value.

Hiring 120

Hiring Revenue Lead Rank Lead Scoring 120

SBI

JANUARY 28, 2020

Coaching skills for sales managers. Sales technology. Sales methodology. In most cases, it will be straightforward to come up with dozens of specific training needs. As you put together this training, remember to keep in mind these seven most valuable sales training techniques : Be inclusive. Case studies.

Sales Enablement 131

Sales Enablement Sales Management Coaching Engineering 131

Highspot

JULY 6, 2023

How Does Sales Enablement Enhance Sales Skills and Sales Techniques? Sales enablement equips reps with tech tools, content such as case studies, training courses, and sales coaching to perform in their roles. It includes mastering product knowledge and refining communication skills.

Face-to-face 52

Face-to-face Negotiation Sales Methodology ROI 52

CloserIQ

APRIL 23, 2019

For buyers, finding the right sales technology can be a baffling process. Old technology metrics vs claimed metrics of new technology. Otherwise read case studies and white papers, which many tech companies are more than willing to provide. Prime examples of sales technology. Use your contacts.

Lead Rank 88

Lead Rank Scale Top of Funnel How To 88

Zoominfo

APRIL 15, 2018

Then, based on the number of reps you have and the number of people within your target audience, you predict you could double revenue just by hiring ten more outbound sales reps. Not only does this prove the effectiveness of data-driven sales, but it also demonstrates how easy and attainable a data-driven strategy can be.

Data 170

Data Strategy Lead Rank Lead Scoring 170

SalesLoft

NOVEMBER 20, 2023

Content management Sales content management tools are your sales team’s content library. They provide an efficient way for sales teams to access and share relevant content like emails, documents like case studies, videos, presentations, and more throughout the buyer journey.

Sales Enablement 52

Sales Enablement Tools Customer Hiring 52

Pipeline

MAY 30, 2023

Sales management and leadership: this points to a variety of actions – your managers outline sales strategy for specific accounts (i.e., set the budget early to disqualify poor candidates), set general and specific sales goals (i.e., You need sales tools that: Analyze individual rep and team performance.

Sales Enablement 52

Sales Enablement Top of Funnel Outsourcing Services Sales Qualified Lead 52

Groove.co

OCTOBER 2, 2020

Lingotek achieved this by implementing Groove’s sales engagement platform as the central pillar of its revenue operations strategy. Read the case study. In the world of B2B sales, technology vendors have their own way of doing things. LEARN SOMETHING NEW Salesperson or Engineer? SDR, BDR, AE, AD, SE, LMNOP.

Compensation 26

Compensation Case Study Trends Engineering 26

SalesLoft

MAY 30, 2018

With a simple search and click, you can find any case study, industry report, video, or anything you’ve uploaded and tagged. It not only has an intuitive library of features, but it also integrates with Slack and other tools to make content easily actionable. We’ll talk more about that in our next section.

Video 52

Video Case Study Enterprise Enterprise 52

Highspot

APRIL 14, 2023

Sales managers also need to be closely attuned to what’s happening in the market to understand any headwinds their sales reps are facing. A problem many businesses face today is that the approach to sales training is stuck in the past. Create guided learning experiences that infuse your organization’s sales methodologies.

Training 52

Training Scale How To Hiring 52

Highspot

APRIL 14, 2023

Sales managers also need to be closely attuned to what’s happening in the market to understand any headwinds their sales reps are facing. A problem many businesses face today is that the approach to sales training is stuck in the past. Create guided learning experiences that infuse your organization’s sales methodologies.

Training 52

Training Scale How To Hiring 52

Close.io

NOVEMBER 26, 2019

I wasn’t always a sales technology geek, but after working at InsideSales.com (now XANT) and later starting my own outsourced sales company, I learned to love the efficiencies of a great tech stack. Sales technology is enabling the acquisition of new customers and it’s time to jump on board.

Sales Technology 89

Sales Technology Top of Funnel Outsourcing Services Outbound 89

SalesLoft

SEPTEMBER 5, 2018

Help your sales teams do this more efficiently. These support pieces may include marketing materials such as case studies or content related to objection handling. In our previous study, we uncovered that the optimal amount of personalization in a sales email is 20%.

Analysis 52

Analysis Scale ROI Case Study 52

Velocify

SEPTEMBER 10, 2017

If you’re interested in learning more, download our new e-book to discover how Velocify empowers First Direct Lending and other high velocity sales organizations to outperform the competition. Then check out the full First Direct Lending case study for more details on their success with Velocify LeadManager.

Scale 56

Scale Hiring ROI Case Study 56

Velocify

AUGUST 24, 2017

For more on their story, read the full BambooHR case study , and learn how Velocify Pulse can accelerate sales for your organization. “Velocify Pulse is natively integrated with Salesforce, which pulls everything together and eliminates an extensive amount of waste,” said Drew. Want to be our next success story?

GoldMine 40

GoldMine SalesForce Inside Sales Sales Qualified Lead 40

Velocify

JULY 21, 2017

Check out the full Guaranteed Rate case study for more information and learn how Velocify LeadManager can help your team accelerate sales. See their story. Want to be our next success story? Send an email to customers@velocify.com.

Guarantee 40

Guarantee Lead Rank Lead Scoring Case Study 40

Artesian Solutions

OCTOBER 30, 2018

But harnessing predictive technology is no longer only achievable for the likes of Amazon, sellers today have at their disposal advanced sales technologies, like Artesian, that are utilising machine learning and predictive analytics to enable sellers to construct predictive models based on patterns of event types and customer attributes.

B2B 45

B2B B2C Segment Lead Rank 45