Sales Evangelist

SEPTEMBER 11, 2020

How to Reach Executive Decision Makers, and Why They are Listening Right Now In previous episodes, we’ve covered that sales reps have to touch base with several people within their industry, especially the executive decision-makers. Sign up now and get the first two modules for free!

Decision Maker 59

Decision Maker How To Face-to-face LinkedIn 59

Pointclear

OCTOBER 31, 2013

There are a few topics that come up regularly. For this ‘best of’ edition we revisit the hot topics—social media, mobile marketing, sales lead follow up. Each interview is available on our blog and YouTube channel. LinkedIn is more buttoned up. This cross pollination fosters relationships and widens your network.

Follow-up 207

Follow-up Lead Rank Lead Scoring Social Media 207

Zoominfo

DECEMBER 13, 2018

But, we say, if you aren’t using YouTube to hone your skillset, pick up new tips and tricks, or stay up-to-date on industry news, you’re missing out. Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. Today, we do the same for sales reps. 1. Jeb Blount (Sales Gravy).

Channels 187

Channels Face-to-face Video Hubspot 187

Chorus.ai

MARCH 10, 2021

Research shows that 92% of all salespeople give up on a lead after four rejections, while 44% give up after only one. That adds up to an awful lot of follow-up. The key to conquering follow-up is not just blind perseverance and motivation. A demo they can peruse on their own clock?

Follow-up 62

Follow-up Top of Funnel How To Social Media 62

Sales 2.0

OCTOBER 25, 2021

as this channel has become saturated. Research shows on average there are 6-10 decision makers and it’s typical for most sales people to only speak to one person. The problem of missing decisionmakers most often shows up when companies submit a proposal and never hear anything back. Sales time sucks.

Territories 396

Territories Compensation Scale Decision Maker 396

Chorus.ai

DECEMBER 4, 2019

So, you followed our tips for the perfect cold-calling approach. It’s a road paved with rejection, with 92% of all salespeople giving up on a lead after four rejections , while 44% give up after only one. That’s a lot of follow-up sales calls! It’s also where the hard work begins. Our research here at Chorus.ai

Follow-up 71

Follow-up How To Social Media Face-to-face 71

Mr. Inside Sales

AUGUST 7, 2022

And then watch your sales go up, your confidence go up, and your income go up! Click here to find all the new skills, scripts, and techniques that will help you blow past gatekeepers and connect with decision makers! So, dive in to these absolutely free and helpful resources.

Resources 156

Resources Gatekeeper Face-to-face Decision Maker 156

Zoominfo

MARCH 4, 2021

Some of the easiest methods of lead generation include increasing traffic to your social media channels and website. Lead generation is the process of advertising, optimizing brand reach, engaging with nurture campaigns, and maximizing digital channels. And what are one of the most difficult methods of lead generation?

Lead Generation 246

Lead Generation Ideal Customer Profile Lead Rank Lead Scoring 246

Hubspot Sales

MAY 20, 2018

Send over a longer how-to guide and offer to follow up in person if they want. If you’d like to discuss these pointers or anything else around [topic], let’s set up a call. If you’d like to discuss these pointers or anything else around sales hiring and training, let’s set up a call. Best, [Your name]. Best, Cara.

Follow-up 111

Follow-up Hiring Webinar Metrics eBook 111

Zoominfo

DECEMBER 13, 2018

But, we say, if you aren’t using YouTube to hone your skillset, pick up new tips and tricks, or stay up-to-date on industry news, you’re missing out. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. So, if you’re in need of some new sales motivation , keep reading. Go check it out!

Channels 100

Channels Video Hubspot Face-to-face 100

Zoominfo

JANUARY 15, 2021

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. It’s that time of the year when new objectives drive marketing teams to come up with strategies and initiatives to reinvigorate lead generation efforts.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

Zoominfo

JANUARY 23, 2021

Yet, it’s also a challenging task for many salespeople — from hunting down contact information to getting a decision-maker on the phone. But it doesn’t hurt to have an arsenal of tips and tricks up your sleeve. The key to a great sale is to identify your decision makers – learn how data can help.

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

Mr. Inside Sales

APRIL 29, 2022

He said that wasting that on other sales reps (and taking them off the phone) was a waste of that energy, and that the best thing I could do after making a sale was to pick up the phone and make another one. I was a little offended by this, but I took his advice and channeled my energy into my next pitch, and guess what?

Face-to-face 156

Face-to-face Gatekeeper Energy Licensing 156

Sales and Marketing Management

SEPTEMBER 4, 2018

In this context, I’m referring to companies that sell their products and services directly to their customer base rather than selling through retail or other sales channels (distributors, value-added resellers, system integrators, and so on). Are you speaking to decision makers or gatekeepers or influencers?

Hiring 222

Hiring Decision Maker Ideal Customer Profile Sales Qualified Lead 222

Sales and Marketing Management

DECEMBER 22, 2019

This savvy also allows sellers to engage around the entire sales cycle and open up opportunities throughout. Sales leaders can build their teams’ business acumen by facilitating the following steps: 1. Think of it as a seamless hand-off between a person in the seller’s network and a decision maker at a company.

Decision Maker 240

Decision Maker Demographics Face-to-face Call-back 240

Allbound

MAY 24, 2018

A channel sales partnership is a profound milestone for any business. It's a proven way to find, win, and grow happy customers — and by following the steps outlined in this article, you'll be in a better position to secure your first partnership sooner rather than later. You're ready. Let's recap: Step 1: Find your candidates.

Channels 48

Channels Decision Maker Ideal Customer Profile Follow-up 48

Allbound

MAY 8, 2018

Should there be a follow-up call with higher-ups? This should include setting dates and times for a follow-up call with a decision maker — if you're not already speaking to one! Want more information around channel partner sales? Should another call be scheduled to solidify details?

Channels 52

Channels Lead Rank Closing Decision Maker 52

Allbound

MAY 8, 2018

Should there be a follow-up call with higher-ups? This should include setting dates and times for a follow-up call with a decision maker — if you're not already speaking to one! Want more information around channel partner sales? Should another call be scheduled to solidify details?

Lead Rank 52

Lead Rank Channels Closing Decision Maker 52

SalesLoft

FEBRUARY 9, 2024

Find your omnichannel cadence Our data shows that customers require 10-14 steps across 3-5 channels. This is especially true given the fact many SMBs are businesses-of-one, so it can be difficult to reach the sole decision maker. You need to be on SMS, video, social media, and other channels, too. The bump pays off.

Enterprise 52

Enterprise Enterprise Lead Rank Revenue 52

No More Cold Calling

JANUARY 24, 2019

Consider the following situations: You call someone who downloaded a whitepaper or watched a webinar. You call someone and then follow up with a letter. Worse yet, Inside Sales reports that sales reps can spend up to 40 percent of their time just looking for somebody to cold call. Still chilly.).

Cold Calling 269

Cold Calling Referrals Sales Qualified Lead Lead Generation 269

SalesLoft

NOVEMBER 14, 2023

Interact with decision-makers and thought leaders in your industry. Include a LinkedIn message as part of your Cadence (for example, follow up after a cold call). Stay up-to-date with competitors and future clients. Get started by following potential customers and industry leaders.

Pipeline 52

Pipeline Decision Maker Top of Funnel Sales Qualified Lead 52

Zoominfo

MARCH 9, 2021

Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience. Distribution: It is critical to determine which distribution channels are the best way to reach your target audience. Demand generation is programmatic.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Demand Generation Targets Paid Content 225

SBI Growth

SEPTEMBER 17, 2013

Yet many reps struggle to get that critical first meeting with a decision maker. Sign up here for SBI’s 7 th Annual Research Presentation to learn what they’re doing differently and why. As such, the marketing leader should invest time in generating a LinkedIn profile template for each rep to follow.

Social Selling 321

Social Selling Top of Funnel Marketing Ideal Customer Profile 321

Hubspot Sales

OCTOBER 5, 2021

Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. Here, I spoke with 13 sales reps to collect a list of tips you can use next time you find yourself up against a gatekeeper. Let's dive in.

Gatekeeper 128

Gatekeeper Decision Maker How To Cold Calling 128

Salesmate

FEBRUARY 21, 2020

You need to stay focused, get past the gatekeepers, connect with the right decision-makers, and convince them to meet you. You should be able to get the decision-maker at ease as quickly as possible for setting a meeting. You’ll rarely get chances to speak with the decision-maker. Listen to your prospect.

Sales Meeting 99

Sales Meeting Meeting B2B Decision Maker 99

Gong.io

SEPTEMBER 26, 2022

We’ll also cover the best practices for your remote team to follow. Thanks to the internet and a plethora of online communication tools, sellers can engage buyers remotely through virtual channels like email, video chat, social media, and more. 70 to 80% of B2B decision-makers prefer remote interactions.

Face-to-face 108

Face-to-face Decision Maker Lead Rank Pipeline 108

Vengreso

JUNE 12, 2023

These barriers hurt the long-term success of sales teams because of one truth: the modern buyer has changed their decision-making process. The modern buyer has a longer journey that involves more decision-makers. They engage less frequently with sellers and when they do, it is much later in the sales cycle.

Ideal Customer Profile 122

Ideal Customer Profile Decision Maker Travel Social Media 122

Highspot

SEPTEMBER 28, 2022

Well-informed, timely, and savvy decisions during these nascent days are crucial for the business’s survival. But as the organization grows, communication channels increase exponentially, and suddenly our expert decision-makers find themselves removed — physically and temporally — from day-to-day decisions.

Decision Maker 52

Decision Maker Lead Rank Scale Resources 52

Sales Hacker

NOVEMBER 13, 2017

In this article I’m going to explain how to PROPERLY execute an effective trade show follow up campaign without being a blood sucking lead vulture. 10 Steps for Effectively Following Up with Leads After a Trade Show or Event. Send a short & sweet thank you follow up email. Tier your gifts.

Trade Show 75

Trade Show Follow-up Top of Funnel Buyer Persona 75

SalesHandy

MAY 6, 2021

B2B sales can be complex and confusing with many different processes, practices and models it’s made up of. These tools, along with documented processes help facilitate the same tasks over online channels. This can even stretch longer, based on the number of decision-makers involved and the deal size.

Inside Sales 75

Inside Sales Ideal Customer Profile Benefit Top of Funnel 75

Zoominfo

JUNE 27, 2018

Typically brands work with influencers who have a large, dedicated following, particularly on social media. 22% of marketers say influencer marketing is their most cost-effective channel ( source ). 74% of people trust social networks to guide them to purchase decisions ( source ). On average, businesses generate $6.50

Influencer 202

Influencer Marketing Social Media Scale 202

Zoominfo

APRIL 29, 2020

Even so, they are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. Also – take detailed notes on a person’s business card for personalized follow up. Launch a Follow-Up Campaign.

Trade Show 191

Trade Show Lead Generation Sales Qualified Lead Leads 191

eGrabber

FEBRUARY 19, 2024

Are they decision makers? Remember to follow up after the event to nurture these new relationships. Be genuine, provide value, and the sales will follow. Use a multi-channel approach, leveraging email, phone calls, social media, and more to reach your prospects where they are. What industry are they in?

Ideal Customer Profile 59

Ideal Customer Profile Prospecting Trade Show How To 59

Hubspot Sales

APRIL 6, 2023

A McKinsey survey of close to 3,500 decision makers found that customers want a more personalized experience. A Moengage survey backed up that research — 27 percent of respondents said they were “most frustrated by receiving irrelevant content or product messages.”

Trends 99

Trends B2B B2C Social Media 99

Apptivo

DECEMBER 21, 2022

However, a large number of decision-makers are either unaware of — or have not yet realized — the value that sales automation can generate across an expanding range of use cases. Email tracking and follow-up. The following are some ways that a sales automation software can benefit your salespeople: 1.

Benefit 98

Benefit Marketing Lead Rank Lead Scoring 98

Pipeline

APRIL 1, 2024

This way, your entire team will be focused in a unified direction and have a well-defined framework to follow. Break down your sales pipeline into basic parts: Lead generation channels: decide on the channels you will be using to generate leads. You need a proper scoring system in place before your sales team takes them up.

Lead Rank 52

Lead Rank Lead Scoring Pipeline Sales Qualified Lead 52

Sales and Marketing Management

MARCH 26, 2018

Think of someone who disrupts an executive’s day by getting past the gatekeeper explaining he/she knows that person and is following up ‘our previous discussions’ – yeah right! In these three channels is where sales performance can be enhanced. Recipe for High-Performance Selling. The opportunities are endless.

How To 218

How To Face-to-face Sales Qualified Lead Lead Capture 218