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Are You Too Hard to Reach?

No More Cold Calling

The business world is enamored with social media and texting as channels to communicate and connect. But these social channels often prevent people from socializing and having live conversations. Phone conversations are still important, more so than through any other channel besides face-to-face meetings. .

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Is Lead Generation Slipping Away From Marketing?

Pointclear

” But in a recent post on the Sales Lead Management Group on LinkedIn, Kevin McArdle, the regional sales manager for Eloqua (Chicago), advocated that sales departments should take over lead gen and he makes the following points: Sales departments are responsible for revenue. Joe Hendershot.

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Business Value Summit Interview – Getting The Most from your Business Value Program

The ROI Guy

Sales reps and channel partners will resist using a complex business case / ROI tool with customers. As visibility to management often drives behavior, integration into CRM also helps sales management to know whether business value has been part of the deal, invaluable when it comes to pipeline validation.

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The Ultimate Guide to Outsource Sales Team: 6 Do’s & Don’ts

LeadFuze

Building a repeatable sales model. Sell direct or through channels, inside outsource sales team or field outsource sales team, inbound lead generation versus outbound cold calling. When Is It a Good Idea to Outsource Sales? What are the best ways to sell? This article offers the insights they need.

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B2B Marketing Guide

OutboundView

If you’re responsible for budget allocation across sales or marketing (Head of Sales or CMO), this guide is for you. If you’re interested in learning new tactics around driving top-of-funnel activity (sales management and individual contributors in sales and marketing), this guide is for you. Mixmax (SMB).

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Why Telemarketing Remains the Unsung Hero of Lead Generation

The Sales Association

Sharing best practices in sales and sales management www.salesassociation.org. Do you think that companies can achieve the same efficiencies you brought to your telesales organization today, with the variety of marketing channels that have entered the scene? How does a sales organization reconcile all of the options?

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. She has a passion for mentoring women and helping them find their love of sales. What is one a-ha moment you’ve had in your sales career? Deb Calvert.

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