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How Badly Do You Want It?

Grant Cardone

Next up was Mount Everest. In 2013 Maria became the first Portuguese woman to summit Mount Everest. Then she swam the English Channel. Are you willing to climb Everest for it? So, she decided to be the first woman to run a marathon on each of the seven emirates in the UAE in seven days. How badly do want your big goal?

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Email: The Swiss Army Knife of Marketing

Appbuddy

Email budgets benefitted in 2020 as spending was diverted from non-digital channels and they now represent over 20% of total marketing budgets. To learn more about how Everest can improve your email program’s performance, schedule a demo with us today. However, Anna showed us that this success has created new challenges.

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Email Merit-ocracy: Shared Partnerships, Shared Success

Appbuddy

Their company delivers data-first solutions for multi-channel B2B and technology marketers, developing customized programs that are built for growth. The email channel forms a crucial part of MeritB2B’s performance marketing solutions, but it isn’t without challenges. As Courtney noted, “Email is so dynamic and moves so quickly.”

Everest 52
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Email Merit-ocracy: Shared Partnerships, Shared Success

Appbuddy

Their company delivers data-first solutions for multi-channel B2B and technology marketers, developing customized programs that are built for growth. The email channel forms a crucial part of MeritB2B’s performance marketing solutions, but it isn’t without challenges. As Courtney noted, “Email is so dynamic and moves so quickly.”

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Send Time Optimization is Old News

Appbuddy

Plus, VTO is a seamless addition to Validity’s Everest email intelligence and optimization platform. Email has the highest ROI of any communication channel for businesses,” states Will Conway , chief executive officer of Mailgun Technologies. There’s no need to switch or be limited by the sending options your ESP provides to you.

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On Track for Email Success

Appbuddy

There are a number of good news stories: Most popular marketing channel. Email remains the preferred marketing channel ( 72% of respondents), and this aligns strongly with consumer feedback ( 92% ). These trends reinforce the popularity of the channel described above. More revenue and greater value. Increased email budgets.

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Email ROI: Many Happy Returns

Appbuddy

Email consistently ranks as the most effective channel for marketing return on investment (ROI), underpinned by relevance and high levels of consumer trust. Because subscribers respond to offers through multiple channels, attribution is complex and it’s impressive that 71% of marketers can confidently calculate their email ROI.

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