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3 Examples of Creative B2B Marketing Initiatives

Zoominfo

We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives. As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience.

Examples 208
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4 Steps to Build a Channel Partner Program from Scratch

Allego

But to get your channel partners working for you, you need to think programmatically. Companies with high-performing channel partner programs know this. But when you need to build a partner channel from scratch—a “greenfield” or undeveloped channel—the challenge can feel overwhelming. Get Internal Teams Onboard.

Channels 105
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Up first on today’s list is a channel called Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Today’s blog post is for you! 4. Koozai.

Channels 220
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Featured Video: How I Collect (And Organize) Testimonials.

Channels 100
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Social Selling Applicability by Industry

SBI Growth

The potential impact of Social Selling varies greatly by industry. Social Selling will be highly disruptive to some industries. If you are in an industry where social selling has high applicability, peddle faster. If you are in an industry where social selling has low applicability, ignore it. We track 19 industries.

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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

Zoominfo

And we’ve got examples. If your prospect has a social presence that allows you to do some research, but they haven’t responded to your social touches (reaching out on LinkedIn, or a Twitter @mention, for example), your prospect might be ripe for a cold email. How to Write a BASHO Cold Email (With Tons of Examples).

Examples 264
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Why is sales enablement important? 5 reasons and examples

BrainShark

So with that in mind, here are 5 reasons why sales enablement is important for your organization’s long-term success, along with examples of good sales enablement in action. Example: Assessing sales readiness. Example: Consistent messaging. Example: peer learning. Example: Coaching the coaches.