Chorus.ai

MARCH 5, 2021

The old-fashioned model — outbound sales — is centered on the actions of a seller. By the end of a successful persona build, you should have a very clear picture of your ideal customer(s): their ages, lifestyle attributes, territories, and pain points. Be creative with your social media game — be visual, be funny, go cross-channel.

Top of Funnel 113

Top of Funnel Webinar Metrics Strategy Buyer Persona 113

Openview

MARCH 15, 2019

Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Channel Sales versus Direct Sales – The Good and the Bad. Channel – Cons.

Channels 129

Channels Scale Hiring Lead Rank 129

Chorus.ai

SEPTEMBER 12, 2019

The old-fashioned model: Outbound sales — is centered on the actions of a seller. By the end of a successful persona build, you should have a very clear picture of your buyers: their ages, lifestyle attributes, territories, and pain points. Be creative with your social media game — be visual, be funny, go cross-channel.

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Webinar Metrics Strategy 62