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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Being in the dark about the efficiency of your marketing strategy is not a good place to be. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition.

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Artificial Intelligence, ChatGPT, and the Future of Life Sciences Sales

Allego

Marketing Insights: ChatGPT can be trained to analyze data on customer behavior and market trends to provide insights that can help sales representatives to refine their marketing strategies and better target potential customers. Let’s start by examining how pharmaceutical sales is using AI in general.

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Top Sales Enablement Conferences to Attend in 2024

Allego

This annual event offers insight and opportunities for those responsible for the marketing, sales, and distribution of securities, insurance, and other financial products and services through the bank channel. In some locations, the Product Marketing Summit Series takes place at the same time. Thrive Tomorrow.”

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5 Things Good Content Marketers Know About How to Grow Your Business by Jayna Locke

Increase Sales

Some days business marketing seems exciting and ripe with opportunity. Take the thrilling wonderland of social media marketing, for example. In this post we’ll share some of the secrets of good content marketers. Start with Goals and a Plan for Your Content Marketing ROI. Publish High Quality Content on Multiple Channels.

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5 Steps for a Winning Virtual Product Launch

Allego

In her interview, podcast host Mark Magnacca, Allego President and Co-Founder, discussed the ways training techniques have evolved to accommodate virtual product launch , remote sales pitches, and issues facing pharmaceutical companies during the pandemic. 3 Optimize and Open Channels of Communication. Don’t overthink it.

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Top Sales Enablement Conferences to Attend in 2023

Allego

BISA (the Bank Insurance & Securities Association’s annual event) will be back again in 2023 and offers insight and opportunities for those responsible for the marketing, sales, and distribution of securities, insurance, and other financial products and services through the bank channel. LTEN – June 12-15, Phoenix.

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5 Myths About Working with Millennials in Sales (Debunked!)

Sales Hacker

Other generations see the way Millennials connect with people as fake or inauthentic, especially when it comes to talking through technology-based channels. The truth: When I think of Millennial sales reps, I’m reminded of my friend and colleague, an extremely successful sales executive for a $56 million pharmaceutical business.