Sales Talk for CEOs: Navigating the Future of Partner Selling with Cassandra Gholston (S4:Ep15)
Alice Heiman
JULY 12, 2023
” Watch the podcast below or on our YouTube channel Chapters [05:36] Referral selling is important. [22:29] 22:29] CEOs can train sales teams to properly prepare and bring them in at the right time for customers or prospects. [23:03] As an enterprise software sales rep, she knew her secret to success was working with partners.
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