article thumbnail

Evaluating Your Business Development Strategy

Janek Performance Group

Today, HubSpot research illustrates the changes that value social selling has brought. Of course, these should include a mix of channels and be spaced over time. This can reveal areas that need improvement and suggest potential remedies, like sales training and coaching. Then, examine your top-of-funnel activities. Only 31.5%

article thumbnail

Social Media Demand Generation: A Q&A

Zoominfo

Why is social media the perfect channel for demand generation? Fortunately, social media allows you to access the insights you need to remedy this issue. Not all channels will fit your company’s goals and initiatives. Do your research to identify tools that will support your goals. Enter, social listening.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Reasons to Invest in B2B Conferences and Events

Zoominfo

If you plan to share the event experience through your business’ professional channels, here are a few best practices to keep in mind: Research : Live coverage requires employees to think on their feet and instantly recognize what will make good content and what won’t. To do that, your employees must prepare ahead of time.

article thumbnail

Social Media Demand Generation: A Q&A

Zoominfo

Why is social media the perfect channel for demand generation? If your content doesn’t resonate with a prospect’s needs or satisfy their pain points , your message will go unheard Fortunately, social media allows you to access the insights you need to remedy this issue. Not all channels will fit your company’s goals and initiatives.

article thumbnail

40 Account Executive Interview Questions to Prepare For

Hubspot Sales

It may be a small detail, but it shows that you've done thorough research on the company — enough to explicitly tie your own traits and values to the company. What channels or methods are the most effective for you when finding 21. How did you remedy the situation? How is your success measured in your current position?

Account 91
article thumbnail

What Sales Reps Get Wrong When Leveraging AI for Sales Outreach

Hubspot Sales

Here, I spoke to sales experts to uncover what sales reps get wrong when leveraging AI for sales outreach and strategies to remedy them. We still have humans write our content, but we save 75% of the time it takes us to produce content by applying AI to tasks like summarization, ideation, research, and outlining," he explained.

Scale 66
article thumbnail

Sales Training Programs Online

The Digital Sales Institute

Sales training programs online could become the preferred delivery channel over the next few years. This is especially true for inside sales teams where time off the phone or digital channels can result in revenue lost. Some research shows this increase at over 30% especially for newer salespeople.