SBI Growth
AUGUST 10, 2012
Trained the sales force and channel partners on the new product. Did you forget about enabling the sales force ? Where in your plan is getting your sales force ready to sell your new product? Who is responsible for Sales Enablement ? If you leave it to the sales force, it won’t get done.
Mindtickle
AUGUST 28, 2020
Collaboration between sales and marketing hasn’t always been easy, but it’s more important now than ever. By working more closely together, sales can benefit from open lines of communication with customers across all digital channels to find and nurture leads and tie into the marketing side of the sale cycle.
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Allego
FEBRUARY 13, 2020
But incremental learning, with real value, comes from more informal channels, when people are able to listen to and watch practical applications live and “in color.” Have you ever noticed how people at sales meetings congregate around their successful colleagues to soak up the stories or learn about the process these practitioners employ?
SBI
OCTOBER 30, 2018
I recently had the pleasure of being the guest on the Sales Enablement Radio podcast hosted by the Brevet Group. I sat down with Brian Williams, a partner with the Brevet Group, and we discussed what Sales Enablement is (people define it in many ways) and how to navigate the complexity of the technology in the Sales Enablement space.
Mindtickle
AUGUST 28, 2020
Collaboration between sales and marketing hasn’t always been easy, but it’s more important now than ever. By working more closely together, sales can benefit from open lines of communication with customers across all digital channels to find and nurture leads and tie into the marketing side of the sale cycle.
Sales Hacker
APRIL 27, 2020
Whether you run a one-person sales enablement program or are part of a team, the sheer scope of the job can be overwhelming. Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement strategy.
SBI Growth
SEPTEMBER 14, 2012
Here’s what top producers have told us they look for: Territory with abundant opportunity. Take a look at each motivator: Abundant Territory Opportunity. Top producers demand a fair, equitable and coverable territory. A patchwork territory based on prior relationships raises a red flag. Top Performers’ Top 5. Hot product.
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