HeavyHitter Sales

JUNE 19, 2012

It turns out your innate nature to help people is really the result of a chemical reaction.   All marketing departments should pay attention to this fact when creating sales training collateral! These hormones in turn trigger the sensations of love and generosity within the mind. Why You Don’t Like to Read? Are You Humble?

Chemicals 162

Chemicals Journal Face-to-face Penetration 162

Showpad

MARCH 8, 2023

Boring, increasingly generic and static sales collateral that doesn’t answer their questions or help them progress through the buying journey. Learn how Anke Horenkohl, Marketing Solutions Process Expert and her team at specialty chemicals company LANXESS created a single source of truth approach for content using sales enablement technology.

Sales Enablement 52

Sales Enablement Chemicals Trade Show Collateral 52

Bigtincan

DECEMBER 8, 2021

To solve this, most enterprises create new folders to store collateral or start using a new repository and expect sales teams to adapt to the new way of working. With Bigtincan, salespeople can find the latest version of any collateral they need with a simple search without worrying about where the file lives. For marketing teams.

Analysis 59

Analysis Collateral Telecommunications Sales Enablement 59