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How Software Leaders Pragmatically Prepare for 2021

SBI Growth

The software industry has experienced more disruption in the last 6 months than in the previous 10 years. With an increased need for online purchasing, content management, payment processing, and more, leading software CEOs have navigated changes in demand drivers.

Software 349
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Discovery resistance in complex B2B sales

Membrain

He was the VP of Sales of an enterprise B2B salesforce of 200 reps, and he was frustrated. He was selling highly complex software as a service application to chemical, drug, and oil companies. At the peak of my Solution Selling business, in the mid-90s, I was speaking to one of our clients.

Chemicals 140
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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Along with other modern B2B data, NAICS codes can provide a fine level of granularity that’s useful when prioritizing and routing accounts across a sales organization, developing personalized, relevant messaging, and many other applications.

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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Along with other modern B2B data, NAICS codes can provide a fine level of granularity that’s useful when prioritizing and routing accounts across a sales organization, developing personalized, relevant messaging, and many other applications.

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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses. Find gaps in your sales process where a disproportionate number of prospects fall off. Chemical (Basic): -0.72%. Strategically raise prices.

Margin 103
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How to Navigate Pricing In a Pandemic

Sales and Marketing Management

B2B leaders and sales and marketing teams across the globe are finding ways to adapt in this time of crisis. I’ve been talking to leaders in industries far and wide, from manufacturing, distribution, chemicals processing, tech, pharma and more. Be careful and considerate. This is no small feat in a recession.

Chemicals 177
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How to Spark Your Sales Creativity

Janek Performance Group

Maybe I don’t belong in sales. These are thoughts we’ve all had during a sales rough patch. When sales are slow, it’s not an excuse to get down on ourselves. In this article, we’ll discuss why creativity is a superpower in sales, and how the unimaginative can ignite their inner Walt Disney. I’m going to miss my numbers.

How To 62