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Churn Analysis: The Ultimate Guide

Gong.io

That’s why it’s important to analyze customer churn. By understanding who’s churning, when they’re churning, and why they’re abandoning your product, you can make changes that will appeal to your target audience and lower churn before it grows out of control. . But what exactly is customer churn?

Churn 62
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The Impact of Bad B2B Marketing Data

Zoominfo

There’s no way around it – prospect and customer data is one of the most valuable assets a B2B organization has access to. Think about it: without accurate information, how can you market, sell, or provide customer service to your target audience? The Impact of Bad B2B Marketing Data. The short answer—everything.

B2B 223
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AI: The Key to Reversing Customer Churn

SugarCRM

We wanted to understand how technology is transforming the expectations of sales and marketing leaders and their customers, which roadblocks and blind spots are causing sales friction and contributing to churn, the impact of misalignment between sales and marketing, and the impact this has on organizations.

Churn 49
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Rethinking the Value of Customer Service

SugarCRM

Seeing how far customers could be pushed before they’d cancel a service or move to a competitor was often acceptable. If a customer registers a complaint, it’s not the end of the world. Usually, the more problems are solved by customer service, the more likely it is for customer engagement to increase.

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6 Steps in Developing a Data-Driven CRM Strategy

Zoominfo

It’s time to give your CRM strategy a data-driven makeover. CRM stands for customer relationship management— and relationships are truly what business success all about. Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more.

CRM 100
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How to Measure Customer Satisfaction for Your Business

Nutshell

When your customers are frustrated with the quality of your products, services, or support team, they’re likely to ditch your company for a competitor — unless you can help resolve their issues satisfactorily. But how do you even know if your customers are happy or not? The answer is: You keep track of customer satisfaction.

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Poor Data and Tech Fueling Customer Churn

SugarCRM

During uncertainty, it’s important to double down on the areas you can control and ensure your customer service and experience are as refined as possible. Many industries have seen their growth curtailed, and with that, customer retention becomes critical to survival. Bridging the Data Gap. Technology First.

Churn 26