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Sales Collateral – Best Practices to Boost Conversion

Apptivo

Sales Collateral helps you with different situations in your sales process. Therefore, in this blog, Apptivo brings you the best practices with sales collateral that can help you boost your conversion. Therefore, in this blog, Apptivo brings you the best practices with sales collateral that can help you boost your conversion.

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9 Sales Follow-Up Strategies to Stop Wasting Leads

Zoominfo

The sales industry is caught up in B2B lead generation. They might think enough leads will equal business, but without the right follow-up process, all companies actually get is radio silence. Even if the lead is close to ready, 80% of salespeople give up after only contacting them three times. It’s sad but true.

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3 Types of Product Marketing Collateral That Boost Sales Win Rate

Highspot

When created and delivered properly, sales collateral produced by product marketing is highly visible, widely adopted, and produces quantifiable results in the form of win rate increases. Three types of collateral in particular are especially valuable in helping salespeople improve their odds of winning deals. Save your spot.

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It’s a great time to start upgrading your clients

Sales 2.0

Follow the money. The following charts from Compile illustrate why you should put considerable effort into selling to enterprise accounts. The charts above show that enterprise accounts (companies with over 1,000 employees) have 60% of the revenue, profit and money to invest but make up less than 2% of the companies out there.

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Is Rapport Dead? 6 Ways to Demonstrate Value for Virtual Buyers in the Age of Remote Buying

Sales Hacker

Historically, sales reps built rapport through offline, casual conversations about anything from a buyer’s favorite baseball team to shared interest in Japanese cuisine to a mutual friend in the Denver Toast Masters’ club — all those little human connections that made up our lives in the pre-information age. Solution mock-ups.

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Email opens aren’t enough to measure prospect engagement

DocSend

We’ve all done it before: We’ve followed up with a prospect after they open our email, maybe even several times. Your sales collateral may be forwarded and viewed by multiple stakeholders and decision-makers, and there may be discussions about your shared slide deck that you don’t have any insight into.

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Maximize Your Trade Show Success And Business Growth

Smooth Sale

Below is a comprehensive guide to help you through every stage of the trade show process, from pre-show planning to post-show follow-up. __ Maximize Your Trade Show Success Preparation Before the Show: Define your goals. Stock up on essential marketing collateral such as business cards, brochures, and promotional items.