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Your 2012 Sales Plan

Your Sales Management Guru

4.1.2 Territory definition. 6.1.2 Travel and Entertainment. Sales Tools (Q-screens, proposals, standard documents, contracts, sales collateral kits, case studies, ROI/justification calculators), section? 12.1.2 Marketing support: Collateral, lead generation, PR events, trade shows, Press releases.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

You are losing time in two ways — the time lost traveling to and attending the event as well as the opportunity cost of not spending time on more productive activities. We visited Dreamforce to find the best event marketing – the best exhibit hall booths, after-hours parties, collateral, swag and more. Continue reading.

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The ultimate guide to creating a winning cold email strategy

PandaDoc

If you design and execute your strategy correctly, you can significantly improve open and response rates and move from the territory of “This isn’t worth doing, we never get any replies” into the “We just landed another deal and now need to prepare the contract” zone. Do B2B cold emails work? Are they the head of a busy marketing department?

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

With iPresent, you can organize your existing collateral in a way that’s intuitive for your salespeople (think Netflix). Territory Optimization. TerrAlign is a Sales Territory Optimization solution that can result in 5-10% more account visits with the same head count while reducing travel costs. Industry News.