Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 204

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 204

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 130

eGrabber

NOVEMBER 20, 2019

The marketing/demand generation/lead generation teams are the ones that feed the sales pipeline with a steady flow of potential sales leads. But studies reveal that marketing teams are unable to generate sufficient sales leads to keep the salespeople busy. However, successful salespeople have a remedy for this.

Leads 95

Leads Marketing Qualified Lead Lead Generation Remedy 95

Sales Hacker

FEBRUARY 1, 2022

In this episode of the Sales Hacker Podcast, we have Nelson Gilliat , Demand Generation Manager at Brantr Media and Author of Death of the SDR , a book whose controversial central philosophy we discuss. The role of prospecting in a world without SDRs. Why prospecting sits apart from sales [6:59]. powered by Sounder.

Commission 88

Commission Quota Demand Generation Agencies Lead Rank 88

Pointclear

AUGUST 18, 2015

In today’s B2B companies, marketing and sales alignment is critical to success. Building a lead-to-revenue process that results in real revenue transformation requires more than temporary remedies. It is a deep dive into key areas of your process: Lead and demand generation. Did you hit your sales goals? Data quality.

Lead Rank 100

Lead Rank Lead Scoring Revenue Leads 100

The Pipeline

MARCH 28, 2011

there is still a condition that plagues sales, causing grief and lost revenues to companies across the planet. Most common of these is prospecting, but there are other things including keeping the information in their CRM up-to-date. There is a remedy, the logical one is fire them, but I know that’s not fashionable these days.

Pipeline 220

Pipeline Twitter Hiring Territories 220

Zoominfo

NOVEMBER 14, 2023

Here’s how three of those companies — MassPay, NetSPI, and CreditXpert — to learn how they achieve ABM success. For us, this checks a really big box, because it means everything we’re doing from the campaign side is directly reinforcing buying decisions that our prospects are making,” MassPay Chief Marketing Officer Chris Rechtsteiner says.

Account Based Marketing 147

Account Based Marketing Scale Strategy Marketing 147