UPDATE: The 2023 Sales Development Metrics Report is published and available for download.
Today we launch our 2022-23 SDR motions, metrics, and compensation research.
This is our 9th iteration of this project since 2007. This edition is more streamlined than prior years and will take ~5 minutes to complete. If you lead a Sales Development group, please participate.
We've redesigned this year’s survey based on your feedback to dig into how things are changing. But, equally importantly, we want to focus in on what outperformance looks like in this environment.
Two quick points of housekeeping:
- This survey covers SDRs, not AE (we've concluded our AE research until 2023)
- You likely have multiple teams/segments in your GTM motion (e.g., emerging, commercial, enterprise, etc.). Rather than provide the average for all, feel free to focus on the primary motion for your responses.
As always, all answers will be aggregated anonymously. We’ll be sharing the results with you and the rest of the community in the coming months. I appreciate that so many of you take the time to share. We couldn’t do it without you.