No More Cold Calling
OCTOBER 17, 2019
That might sound like a pipe dream, but I assure you, with my referral selling virtual workshop series, it’s not. Your Competitive Advantage: A Referral Introduction. Your biggest competitive differentiation is you with a referral introduction. Many people missed out on my last workshop series, because it was summer.
Sales Gravy
AUGUST 4, 2023
To make your number and stay ahead, you need to be adept with these new technologies and always be looking for opportunities to expand your knowledge when it comes to your product, your competition, and the selling tools at your disposal. Products, services, and software change, and we must learn to navigate those changes out of necessity.
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Allego
APRIL 16, 2024
Increasingly, sales teams use it to personalize content, enhance sales training , improve onboarding, conduct competitive analysis, streamline sales communication, and more. I’m a Hall of Fame speaker, so I deliver about 100 programs around the globe, including keynote presentations and occasional workshops.
Product Management University
JANUARY 8, 2024
That’s the simple secret to setting yourself apart from the competition in the sales process, especially the product demo. It gives them the perception that because you understand their business and their industry far better than the competition, your products must be superior. It happens almost immediately. Here’s how to do it.
Distribution Pricing Journal
OCTOBER 9, 2023
You also can insight into the local competitive landscape. It can be too easy to blame reps for pricing overrides if you don’t get a flavor for the local competition and customer profiles. You need to demonstrate the power of your software to your branch employees directly, live and be able to answer questions in real time.
Product Management University
FEBRUARY 12, 2024
At the time, this was a regular practice as all enterprise software was installed at the customer site. We decided to do something no other enterprise software company had ever done at the time. Competitive Differentiation The lead story here is not a feature comparison matrix. Promo codes weren’t a thing yet.
Babette Ten Haken
OCTOBER 31, 2018
Today’s digitally-connected, globally competitive business ecosystem is a network. Machinery, software interfaces, processes and people are involved. And, in my experience serving clients, the software and machinery often collaborate far more effectively than do their human counterparts. Think about it. Continuously. Guess what?
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