Maximizing Motivation: Why Well-Intentioned Incentive Programs Don’t Work and How to Improve Them
Sales and Marketing Management
DECEMBER 3, 2018
While on the surface, this incentive strategy had some validity, the results were not what the company predicted, or wanted. Second, many of these performers were married and the idea of travel, even incentive travel, meant their families would be on their own for a few days. They also presumed everyone would like to get away for a few days, and of course, who wouldn’t want to spend quality personal time with their company’s leaders?