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Key CRM functions and functionalities for effective sales management

Apptivo

CRM is critical in sales management because it smoothly aligns processes, elevates customer connections, facilitates data-backed decision-making, fosters collaborative efforts, and optimizes sales performance. Consider a technology company that provides software implementation services.

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Your Sales Tech Is Destroying Your Relationships With Prospects. Here's What You Can Do About it.

Hubspot Sales

Reps spent a considerable amount of time scanning paper directories, journals, and driving around their territories to gather information and learn about businesses. Integrate your CRM with your marketing software, and you'll know which content your leads have consumed so you can personalize your sales approach.