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How to Construct the Perfect Target List

SBI Growth

Some examples are: Access to Decision Makers. They can be measured only after a few sales interactions. Think of them as the “YES, BUT” factors. As in “YES I know they have huge potential BUT it’s a 10 hour drive!” Geography (Travel Time). Propensity to outsource. Compliance or regulatory issues. Length of current contract.

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How to Construct the Perfect Target List

SBI Growth

Some examples are: Access to Decision Makers. They can be measured only after a few sales interactions. Think of them as the “YES, BUT” factors. As in “YES I know they have huge potential BUT it’s a 10 hour drive!” Geography (Travel Time). Propensity to outsource. Compliance or regulatory issues. Length of current contract.

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Sales Process for the Anti-Sales Process Crowd

Understanding the Sales Force

Construction: A formal, staged, milestone-centric, buyer-focused sequence of events. I’ll repeat the explanation here because it is a perfect analogy for people who don’t like the implication of a sales process, and it comes from a different perspective than I’ve previously shared.

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9 Constructive B2B Cold Email Templates for 2023

SalesLoft

Decision-makers are less likely to work with a company without social proof to back up their claims. 9 Constructive B2B Cold Email Templates for 2023. In doing so, salespeople can spend more time personalizing and scaling their most important interactions. Keep in mind – automated emails don’t need to sound robotic!

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Make a Change in 2024 [Q4 Referral Selling Insights]

No More Cold Calling

It’s an exciting time: The time of year to construct your business future. I’m tired of hearing sales leaders complain about not having enough leads, struggling to get access to decision-makers, and not making quota. Here’s what you might have missed from No More Cold Calling this quarter. What will you do differently in 2024?

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Sales Talk for CEOs: Companies are Bought, they are not Sold with Tracy Young (S4Ep17)

Alice Heiman

Being a first-time female entrepreneur in a male dominated space is no easy feat, and Tracy Young’s journey starting a tech company in the construction industry is truly inspiring. She was also the co-founder and CEO of PlanGrid, a construction software company that was acquired by Autodesk.

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How to Create a Lead Generation Strategy for SMBs

Zoominfo

Identify the decision makers and stakeholders of target accounts – Finding contacts who make the purchasing decisions can expedite the sales process. Develop email marketing campaigns – A one-size-fits-all approach to emailing leads is inefficient.