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Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

Mary: “We have three priorities: customer adoption, demand generation, and pipeline progression, so those are what my sales enablement revolves around. Our goal is to have a regular calendar of ongoing sales enablement for the team. “I’m part of sales leadership, so I attend leadership meetings.

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The Why, What & How of a Lead-to-Revenue Assessment, Part 2 - The How

Pointclear

I challenged marketing and sales leadership involved in 2016 planning to pause and consider conducting the assessment before making any decisions for next year. These include: Lead and demand generation: How are we attracting and engaging the target audience in building a consistent flow of prospective buyers?

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The Ultimate Guide to Choosing a Winning Sales Methodology

Highspot

Said Matt Cameron, CEO of SaaSy Sales Leadership , “On a micro-level, a good methodology will ensure that sales people pursue deals that fit your customer profile, that you have the best deal strategy to win, and, as part of that, you have the relationships required to get the deal over the line.”

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. What is one a-ha moment you’ve had in your sales career? What is one a-ha moment you’ve had in your sales career?

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