The causes of objections when selling insurance
The Science and Art of Selling
JANUARY 5, 2015
It is an important fact in human nature that each person’s mind tends to construct and live in its own mental world and to resist invasion. Hence, there exists in most people a strong predisposition to object to proposals which they think will commit them to an unaccustomed course of action, or which will necessitate a rearrangement of ideas. It is, of course, difficult to determine the real basis of objections in any individual case.