What's it take to generate leads that fuel your forecast?
FEBRUARY 23, 2018
How do we know candidates have what it takes to carry the conversations needed to fuel the forecast? Voicemails and emails are carefully constructed and tested. What in your experience works, and what doesn't, to fuel your B2B sales forecast Before addressing that question, let me ask another. What is a lead? Is it the name on a list you bought from a content aggregator for $23? Is it the person who signed up for your webinar this week?