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Your Market’s New Normal

Pipeliner

And rightfully so, we’re primarily concerned with our clients and prospects. What about the public sector and increases in government funding to serve the greater good? Construction, transportation, and the consumables markets as well. How have continually changing demographics impacted your clients and prospects?

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The Best Way to Sell Is With a Story

Sales and Marketing Management

They’ve been through it so many times they can rattle off the typical objections from customers and prospects: “I don’t have time to hear this pitch”. Storytelling gives a prospect a compelling reason to hear you out. Early stage prospects often gravitate toward videos and short, educational demonstrations. Closing the deal.

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Stop and Take a Look Around….Now

Pipeliner

What about the public sector and increases in government funding to serve the greater good? With government decrees worldwide increasingly impacting local economies, consider the economic limitations on the food service industry and its depressed ecosystem of suppliers. What about Healthcare and Big Pharma? And market patterns.

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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Arts & Entertainment, Construction, Human Resources, Legal & Government, and Real Estate have the highest open rates. The lowest-hanging fruit is personalizing your subject line so it’s unique to the specific prospect. Construction: 45%. Legal and Government: 44%. How do I improve my email open rates?

Industry 138
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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Agriculture Mining Utilities Construction Manufacturing Wholesale Trade. 23 Construction. 2371 Utility System Construction. 237110 Water & Sewer Line & Related Structures Construction. 23 Construction.

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Five Markets To Target As A Fencing Contractor

Smooth Sale

Develop relationships with property management companies, construction firms, and facility managers to tap into this market. Public Sector and Government Projects The public sector and government projects offer lucrative opportunities for fencing contractors.

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The Importance of Preparation in Selling

Janek Performance Group

In sales, preparation is the steps taken to understand prospects and clients at each stage of the sales process. From prospecting through account management, it’s being informed of their personnel, their processes, their strengths, and weaknesses. Construction equipment is different from SaaS. And how to get them there.