Discount Pricing: Its Strategies & Practical Examples
Hubspot Sales
NOVEMBER 26, 2021
But there's no guarantee that leveraging it will be effective. Certain schools of B2B sales advise against offering prospects discounts — as it can train both customers and salespeople to devalue their products or services. We've all seen retail outlets offering sale prices or "buy one, get one free deals" — and for good reason.
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