Maximizing Motivation: Why Well-Intentioned Incentive Programs Don’t Work and How to Improve Them
Sales and Marketing Management
DECEMBER 3, 2018
While on the surface, this incentive strategy had some validity, the results were not what the company predicted, or wanted. Second, many of these performers were married and the idea of travel, even incentive travel, meant their families would be on their own for a few days. While many people do find the accumulation of reward points to be an appealing incentive, there are some who accumulate thousands of points, never to redeem them.