Why You Need Social Influencers

Sales and Marketing Management

Author: Jeff Epstein Social media influencers may be this year’s biggest marketing disruptors. Some B2B brands are already aboard the social influencer bandwagon and on their way to increased revenue and awareness. Social influencers earn that moniker for a reason.

PODCAST 60: Effectively Giving and Receiving Constructive Feedback w/ Alyssa Merwin

Sales Hacker

This week on the Sales Hacker podcast, we speak with Alyssa Merwin. She leads LinkedIn Sales Navigator in North America. Subscribe to the Sales Hacker Podcast. Welcome to the Sales Hacker podcast. How did you get into sales? This has been the Sales Hacker Podcast.

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Do You Influence Decisions to Your Favor?

Smooth Sale

What most vendors overlook is widening their perspective of who can influence decisions to their favor. Below are four brief snippets of corporate influence experiences. Speaking respectfully with many produces more frequent and significant sales.

Customers — Easier To Reach, Harder To Influence

Pipeliner

As with the film, such online sales efforts usually end up as nothing more than annoyances, simply because it’s almost impossible for their creators to address the specific problems or issues actually confronting prospects. Generic sales messages have been being hurled at us for years by marketing and sales gurus. Sales message dynamics. This makes sales messaging even more important when it comes to successful business.

Insight, Influence, Value Creation, Trust……

Partners in Excellence

It’s easier to talk about Constructing Insight just by focusing on that. Or likewise for Influence, Trust, and any number of topics on increasing our ability to connect with our customers. We seek to influence our customers’ decisions, getting them to choose to change and to choose us their partner in moving forward. We’ve seen our efforts to influence and persuade others fail when we push or pitch our solutions.

Small Minds Inhibit The Influence and Power of Social Media Marketing

Increase Sales

Social media marketing when constructed from an education based marketing approach can dramatically influence potential customers to centers of influence to strategic partners. From this influence comes the power of being credibility, an expert in your particular field or industry, someone who can be trusted to even better yet the capacity to increase sales for small businesses who indeed have limited resources of time, energy, money and emotions.

The Secret Path to Successful Sales Calls

Smart Selling Tools

Tweet Sales calls are conversational journeys. If you are to achieve your sales objective, you’ll need to guide each and every conversational journey with precision. How do you lead each conversation so the prospect will want to continue the sales journey with you?

7 Proactive Sales Strategies to Implement Today

Hubspot Sales

Let’s take a moment to zero in on that last term — what does it really mean to be proactive when working in sales? To know how to take a proactive approach to selling, it is important to also understand what a reactive approach to sales looks like. Proactive Sales Techniques.

Thank You for Arguing – Jay Heinrichs

Hyper-Connected Selling

Developing an understanding of the tools of rhetoric can elevate your ability to influence others and protect you from being manipulated. A lot of rhetoric is based on ideas thousands of years old, but the basics of influencing each other haven’t changed much.

Daniel Pink – To Sell is Human

Hyper-Connected Selling

Dan Pink does a great job of unpacking the negative stereotypes that have been built around the idea of “sales”, and why they might not be that relevant anymore. Not matter what your job title, we are continuously attempting to persuade and influence the people around us.

CMO Secrets to Impacting the Sales QBR

Sales Benchmark Index

For many marketing leaders the sales team’s QBR is an afterthought. Marketing typically provides updates to the sales team with a rear-view mirror approach. World Class CMO’s pursue involvement in sales QBRs. Marketing becomes the human piñata for all sales complaints.

The Sales Motion: The Body and Soul of an Effective Sales Effort

Hubspot Sales

Closing a sale doesn't happen by chance. There's generally a blueprint in place for most successful sales efforts and a philosophical framework that serves as a reference point for how those steps should be carried out. A sales motion is the body and soul of a business's sales efforts.

Sales Questions for Discovery

The Digital Sales Institute

Sales questions for discovery, clarification, engaging prospects or gaining commitments are critical across the entire sales process. Customers never stop thinking, so salespeople should never stop crafting great sales questions that improves the quality of sales conversations.

12 Important Product Knowledge Topics In Retail Sales

MTD Sales Training

This means that product knowledge is crucial to building effective sales and a lack of application of the right pieces of knowledge is frequently the reason people do not buy – and they don’t always tell you why either. Retail Sales – Essential Topics.

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8 Ways to Integrate Social Media Into Your Sales Strategy

Hubspot Sales

While your marketing team does a great job maintaining your brand’s overall presence on social, implementing social media into your sales strategy can lead to impressive results. And when I say using social media to drive sales, I don’t mean sliding into people’s DM’s asking for the sale.

Collaboration for Mid-Market Sales Growth

Score More Sales

Many of the same ideas are rehashed daily within sales and customer service – and in accounting and operations. If you have an open environment where ideas can be shared your company has a good chance of using collaboration for sales growth. How can this impact sales?

How B2B Reps Use Social Debt to Get Sales Support

Sales Benchmark Index

B2B Sales Reps compete with their peers for sales support resources. Good Sales Reps consistently secure these resources and create their own virtual teams. You can cash in on Social Debt to build your virtual sales support team. The Sales and Support Relationship.

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Sales Strategy: What’s Most Effective? A Great Message! (Updated May 2019)

Corporate Visions

The post Sales Strategy: What’s Most Effective? When you think about it, an effective sales strategy is all about making sure that your reps hit their quota, right? To do that, your sales strategy needs to focus on 10 key areas. Align Sales and Marketing.

The Importance of Giving Feedback in Inside Sales

Score More Sales

At a recent round-table with inside sales leaders, our topic was about effectively leading Gen Y / Millennials. We all agreed that generally speaking this group of employees match up to the tasks of what solid, successful inside sales professionals do – with one caveat.

5 Steps to Telling a Better Story in Your Next Sales Presentation

Hubspot Sales

Whether you’re struggling to get sales prospects to buy into your message or you just want to make your sales presentations as effective as they can be, storytelling could be the answer. In a sales context, your character is your customer. Sales PitchStories sell.

Sales Enablement: The Right Tools for the Right Tasks

Pipeliner

In my final blog post on the weighty subject of sales enablement. I’m going to discuss the vital importance of having the right sales tools for the right sales tasks. In the case of sales, it can result in lost deals. What do you need for real sales enablement?

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Tips from the Sales Trenches: Is Inside Sales Demeaning?

Score More Sales

We have a very high respect for the Sales Force Effectiveness Blog over at Sales Benchmark Index. They regularly have great and highly valuable content, covering key topics and issues on the minds of sales leaders and C-level leaders around sales and leadership.

Land and Expand: How to Turn a Small Deal into Big Results

Hubspot Sales

And that doesn’t have anything to do with your sales skills. For the sake of example, let's assume you work for a company that sells construction project management software. The company is looking to construct five new franchises in a nearby city. Account-Based Sales

6 Sales Promotion Ideas to Leverage or Leave

Hubspot Sales

Sales Promotion Ideas. Leverage Sales Promotions to Get Deals Moving Again. Sales promotions aren’t always necessary to close business. For sales leaders, promotions either make the customer’s decision easier or motivate the salesperson to work a little harder.

Inside Sales Power Tip 141 – Get a Second Opinion

Score More Sales

In talking with a wide number of sales pros in the last week it hit me that our profession keeps us somewhat isolated. Here are the key points: Find someone whose opinion you trust – not just a “yes man” or “yes woman” You need constructive suggestions.

25 Quotes to Inspire Sales Growth | DialSource

DialSource

For those of us climbing the ranks within sales or for those of us who work to lead sales teams, there are plenty of quotes out there that we can leverage for motivation, inspiration and even education. Dealing with failure or rejection is just as much a part of sales as it is of life.

How to Develop a Sales Compensation Plan (with Templates)

Xactly

Creating sales compensation plans is a challenging task—it’s all about balance, but sometimes the perfect balance can be hard to strike. You need your incentives to drive the right sales behaviors in order to achieve sales objectives. Creating a Sales Incentive Compensation Plan.

How to Talk with Customers during Coronavirus Fears

Alice Heiman

As sales leaders make any necessary adjustments to their team’s daily routines with health and safety in mind, it’s also a good idea to consider how coronavirus will influence sales conversations with customers. Coach your salespeople on how to handle sales objections.

The Ultimate Guide to Asking Sales Questions (And 29 Questions You Can Use Today)

Gong.io

Are you looking for a rich list of sales questions you can use today? Master sales pro know that this skill is as important as what they ask. How to Earn the Right to Ask Sales Questions. Ask Sales Questions the Right Way . Advanced Sales Questions for Pro Sellers.

The Ideal Length of a Sales Email, Based on 40 Million Emails

Hubspot Sales

According to TOPO, prospects open less than 24% of sales emails. And this makes learning how to write a sales email people want to respond to more important than ever. The Ideal Length of a Sales Email. Sales Emails

Why is Your Prospects Status Quo Bias Hurting Your Sales?

Jeff Shore

By Jeff Shore At some point in your sales training you were probably shown a spreadsheet or marketing brochure that demonstrated your significant value advantage over your closest competitor. Your strongest competitor is actually a mental construct in your prospect’s mind. Sales Pro

James Picks Brains: Empathetic Leadership With James Bawden

John Barrows

James Bawden is one of the hot talents in the sales development world right now. He’s got a killer podcast, a great personal brand and has an interesting story of how he found his true passion in an inside sales job, after working in retail sales. Your Biggest Influence.

The Why, What & How of a Lead-to-Revenue Assessment, Part 2 - The How

Pointclear

I challenged marketing and sales leadership involved in 2016 planning to pause and consider conducting the assessment before making any decisions for next year. Step 1 – Revenue Influencer Feedback. You’ve collected the feedback from revenue influencers and data from your systems.

Sales Success Trip Planner

Anthony Cole Training

HOME ABOUT US SOLUTIONS INTEGRATED LEARNING CLIENT RESULTS FREE RESOURCES SHOPPING CONTACT US SALES BREW SALES FORCE ONE SELLING FOR LIFE. 5 Direct Sales Activities that Lead to Sales Success? 7 More Sales Core Competencies. What’s Your Funniest Sales Story Ever?

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Selling to the C-Suite: Improving Executive Presence in New Sales Reps

SalesLoft

For a new sales rep, it can be a glimpse into the future. Selling to the C-Suite: Improving Executive Presence in New Sales Reps. Executive presence relies on confidence to project a message and influence outcomes. Peers can provide constructive feedback and unbiased suggestions.

Your Sales Tech Is Destroying Your Relationships With Prospects. Here's What You Can Do About it.

Hubspot Sales

Sadly, the "edge" that most sales technology promised to give them is actually hurting their relationships with buyers, and a chance at the elusive sale. Sales technology was supposed to make sales more efficient and personal -- it was supposed to help salespeople.

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The Biggest Sales Mistakes

Pipeliner

Avoiding the biggest sales mistakes is crucial. Some behavior trends in the sales world are simply disastrous. This article explores some concrete steps salespeople can take to avoid sales mistakes and utilize more successful behaviors. Obvious Sales Mistakes: There are a few obvious sales mistakes that should entirely be avoided. It’s not just the words that come out of your mouth that influence image. Sales Management For Sales Pros

Sales Tips: Honest Customer Feedback is the Cure for Insanity

Customer Centric Selling

You can steer them to positive features of the solution or favorable aspects of the contract terms, but being honest is key to becoming a trusted advisor, a key position in B2B sales. But in order to influence the final decision, it’s best to be seen as an expert rather than a “pleaser.”.

Why Business Acumen is Key to Sales Success (And How to Get It)

Hubspot Sales

What sets sales leaders apart from everyday reps? In today’s hyper-connected world, the “lone-gunslinger” model of sales is no longer effective. Likewise, understand the administrative teams at your prospects' organizations often have a great deal of influence.

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Analysing the impact of the ‘Amazon Effect’ on B2B Sales

Artesian Solutions

The Consumerisation of B2B: Analysing the impact of the ‘Amazon Effect’ on B2B Sales. Convenience and simplicity are the overriding influences over pretty much every purchasing decision today. Buyers are demanding more agile and responsive B2B sales practices.

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