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Key Elements of a Digital Marketing Plan for Local Businesses

BuzzBoard

Digital marketing enables small businesses to transcend traditional marketing boundaries by harnessing innovative tools, technology, and tactics to reach broader audiences. This customization paired with the ability to gauge campaign performance positions digital marketing as a potent tool for small businesses.

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How to Implement Account-Based Marketing and Why You Should

Crunchbase

ABM marketing is the antithesis of a generalized inbound marketing approach where the goal is to leverage content marketing, SEO strategies, social media tools and branding to attract as many prospects as possible in hopes that their journey through your sales funnel will result in a purchase. Search less. Close more. Learn More.

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An Open Letter to Social Sellers Everywhere

Tony Hughes

Jill Konrath is a sage when it comes to cataloguing multi-faceted strategies to penetrate new accounts whilst selling to big companies. Apps that filter Twitter give you context, then you're being strategic with the tool from firehose to laser. To use these constructs powerfully requires responsibility.

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Complete B2B Sales Guide for Modern Sellers

Vengreso

That means that modern sellers need to develop digital sales skills, learn how to interact with buyers in a remote selling environment, and learn how to use remote selling tools. It also includes aligning sales tools to the needs of the selling motion. Your sales strategy should be constructed around prospective customers.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. “No” is the most powerful tool you’ll ever use. Heck, stand at the head of it.

Hiring 130
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How to Start a Business: A Complete Guide for Startup Entrepreneurs

Hubspot Sales

In order to build a successful company, you’ll need to create and fine-tune a business plan, assess your finances, complete all the legal paperwork, pick your partners, choose the best tools and systems to help you get your marketing and sales off the ground … and a whole lot more. Free Marketing Tools & Resources. Get the Guide.