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Should Product Positioning and Sales Narratives be Different?

Product Management University

Does your product positioning need to be different than your sales narratives? The short and simple answer is no, but it’s highly dependent on how your product positioning is constructed. No salesperson would ever use our product positioning dialogues when talking with prospects and customers.

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9 Constructive B2B Cold Email Templates for 2023

SalesLoft

Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. You are far more likely to get a response if you are adding value for your prospect. What to Keep in Mind for B2B Sales Emails.

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3 Types of Intent Data That Can Change How You Prospect Forever

Sales Hacker

Intent data can change how you prospect, manage the sales cycle, and close deals. What if you had access to your prospects’ buying windows (time periods when they are most likely to buy)? Consider this — most ( if not all) your B2B prospects or target accounts are tenants in commercial buildings where they occupy space.

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How to Understand Customer Problems and Position Your Product (video)

Pipeliner

In this Expert Insight Interview, Gen Furukawa discusses how to better understand prospect/customer problems and provide a solution that meets their needs. This Expert Insight Interview discusses: What it takes to understand your customers and prospects. How to get prospects to share information willingly. Asking Questions.

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Pipeline Mastery: How the Best Coaches Convert Reluctance into Revenue

Steven Rosen

In the competitive world of SaaS sales, 40% of salespeople cite prospecting as the most challenging part of the sales process, ranking it more daunting than closing or qualifying stages. 2- Improving Prospecting Skills Effective prospecting is the cornerstone of a successful sales rep.

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Make a Change in 2024 [Q4 Referral Selling Insights]

No More Cold Calling

It’s an exciting time: The time of year to construct your business future. I’m introducing a Referral Selling System to ensure companies build a referral culture, source only qualified leads, get meetings with their prime prospects, and close business quickly. Here’s what you might have missed from No More Cold Calling this quarter.

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When It Goes Sideways – A Book with Swagger

The Pipeline

Before we dig in, some of you will know Jeff, he is a consultant, author of The Five Forgotten Fundamentals of Prospecting, co-host of The Why and The Buy Podcast. Jeff looks past the mechanics to “forward-thinking, constructive activities like these build positive energy and momentum.”