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Snake Oil Salesmen Are Alive and Very Busy

Increase Sales

Years ago, salesmen traveled the dirt roads of America in covered wagons selling snake oil medicine in small bottles with the “guarantee” to cure what ails you. Believe it or not during this workshop, I received two email messages from snake oil salesmen both guaranteeing Page One on Google.

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Top Sales Performers Remember to Spin Their Hats

Increase Sales

Sales is not a one dimensional role. Top sales performers understand how their roles must change to adapt to the sales conversations. Years ago during a sales training workshop, I listened to Dr. David Mutchler (co-author of Fail-Safe Leadership ) described the sales process as one of facilitation.

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Sawbucks Are Better than Free

Increase Sales

In education based marketing, many small business owners to savvy entrepreneurs engage in free offerings from assessments to actual consulting time to marketing webinars to sales training coaching workshops. For example, to get your message out, you offer a free marketing or sales training coaching webinar.

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Unite to Magnify Your Marketing Message

Increase Sales

” For a small business owner this is very true especially with it comes to magnifying one’s marketing message. Unite with other small business owners! Locally, I meet with five other small business owners once a month. Doug Mogck – Business Succession: Plan Now For Success.

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How to Increase Sales – Invest in Your Professional Development

Increase Sales

Given that buyers are people and people are unique, there is no special magic sales skills that are the answer to how to increase sales. However each of these sales training coaching professional development action plans will have some shared goals or objectives such as: Read a book on selling, marketing or business.

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Please Stop the Ongoing Insanity in Bank Sales Training

Increase Sales

During lunch a Vice President of a regional bank asked me this very pointed question: Why doesn’t sales training for banks stick? ” In reviewing several websites for firms that deliver bank sales training, I saw this familiar statement: Our sales training is “behaviorally driven.”

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Build a Personal and Professional Vision for Growth

Your Sales Management Guru

Ken Thoreson, Acumen president, is a sales management professional with more than 20 years of software/ technology experience, including 17 in niche market distribution with emerging and high-growth national companies. Diane helps businesses and organizations operate more constructively and profitably.