Sales and Marketing Management

FEBRUARY 8, 2021

Digital marketing in B2C is segmenting customers, micro-segmenting and then trying to hit them quickly with stuff. ABM is all about digital selling: doing what salespeople used to do on the golf course, in face-to-face meetings, and trade shows, is now being done through highly personalized, sequenced messaging.”.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

OnePageCRM

MARCH 21, 2017

Tagging / grouping / segments. Tagging, grouping and segmenting provides multiple ways to slice and dice your customer data for analysis, marketing and targeting. Tagging, grouping and segmenting provides multiple ways to slice and dice your customer data for analysis, marketing and targeting. Not segmenting CRM data.

CRM 49

CRM Lead Rank Lead Scoring Segment 49

OnePageCRM

MARCH 21, 2017

Tagging / grouping / segments. Tagging, grouping and segmenting provides multiple ways to slice and dice your customer data for analysis, marketing and targeting. Tagging, grouping and segmenting provides multiple ways to slice and dice your customer data for analysis, marketing and targeting. Not segmenting sales CRM data.

CRM 39

CRM Lead Rank Lead Scoring Segment 39